If you’re running a digital company or taking care of several clients, you currently understand the headache of handling a loads various tools just to keep every little thing running efficiently. One device for e-mail marketing, an additional for CRM, then a different one for funnel building … it resembles rotating plates and wishing none accident. Noise acquainted? What Type of Company Is GoHighLevel…
Well, GoHighLevel guarantees to place all that disorder in one neat, workable location. But is it really the all-in-one solution it declares to be? Let me stroll you through what GoHighLevel is, what it does well, where it could trip up, and whether it’s worth your money and time.
What Is GoHighLevel?
Envision a Swiss Army knife for digital companies– that’s basically GoHighLevel in short. It’s a system designed to bring together the tools agencies require to attract, nurture, and convert leads without jumping between a loads different apps.
You get everything from customer partnership monitoring (CRM) to email marketing, workflow automation, landing page and funnel building contractors, visit organizing, course creation, and even online reputation monitoring. The concept? One platform to rule them all so you can stop losing time and cash on fragmented software application.
Unlike big names like Kajabi or ClickFunnels, which concentrate greatly on program production or sales funnels respectively, GoHighLevel leans into firms and resellers, offering tools that fit the B2B mold better. And its pricing, starting at $97 a month, is significantly extra economical contrasted to those $150+ platforms.
The Good Stuff– Why You Might Really Like GoHighLevel
All-in-One Convenience
You can change numerous memberships with one– CRM, e-mail and SMS marketing, funnel and website structure, consultation booking, social networks organizing, and even credibility management. For hectic agencies taking care of several clients, this simplifies procedures big time.
Instead of logging into numerous dashboards, whatever’s in one location, which can make your workflow much less fragmented and a lot more effective.
Text Messaging– Not Your Granny’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and a lot more individual. Your clients’ consumers can react straight, which opens a network for real conversations and faster conversions. This is a feature several systems don’t focus enough on.
Durable CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and client, tracks their trip, scores them based on engagement, and moves them with your sales funnel immediately. The automation devices here are strong– you can set up intricate sequences to nurture leads or act on abandoned carts without lifting a finger.
Unrestricted Funnels, Websites and Products
Several systems put limitations on the number of funnels or programs you can develop unless you pay huge bucks. Not GoHighLevel. Beginning at $97/month, you get unrestricted funnels, web sites, and products– massive if you’re managing several customers or campaigns.
Sub-Account Administration Made Simple
If you’re a company, this is gold. You can develop sub-accounts for each customer, manage their campaigns independently, and still see whatever from your main dashboard. This keeps you arranged and makes reporting uncomplicated.
Integrations and Marketplace
Need to get in touch with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL sustains it. And also, their Application Industry offers hundreds of free and paid integrations, so you can customize the system to fit your certain needs.
What’s Not So Fantastic?
No platform is best, and GoHighLevel does have a couple of traits you must learn about in the past diving in headfirst.
Email Marketing Costs Can Balloon Rapidly
Here’s the catch: while the platform’s subscription charges seem reasonable, their email program pricing can obtain pricey. You’re charged regarding a cent per email sent. That could sound affordable, but if you’ve got 30,000 customers (which isn’t unusual for a company), that’s $300 a month just on e-mail expenses– more than the $297 Unlimited Plan itself.
So if e-mail marketing is a big part of your method, you’ll wish to watch on those numbers or think about integrating one more email service provider.
Email Deliverability Issues
This one’s a dealbreaker for some. GoHighLevel counts on Mailgun for sending bulk emails, yet lots of customers report that their emails wind up in spam folders much more usually than when making use of other systems. Reduced open rates can eliminate your campaigns and customer trust fund. It deserves screening prior to making the switch.
UI/UX Really Feels a Little Bit Clunky
The dashboard has a lot going on, which is good for features yet not always great for individual experience. You might find yourself searching for setups because they’re spread around in odd locations. Multiple settings panels, some irregular designs– it can feel like the platform is still settling the kinks.
If you’re not the type who delights in excavating around, this could obtain irritating What Type of Company Is GoHighLevel.
Not the Inmost Training Course or Community Tools
GoHighLevel includes training course creation and subscription features, however if you’re seeking innovative functionality– like social profiles, deep community building, course dripping, or considerable gamification– committed platforms like Kajabi, LearnWorlds, or Teachable still hold the edge.
For companies focused mostly on courses or membership sites, GHL might feel a bit standard.
Best for Agencies and Resellers, Not Solo Designers
If you’re a solo material designer or train, some parts of GoHighLevel could seem like overkill. It actually beams when you’re handling several clients, funnels, and campaigns at the same time. It’s created B2B more than B2C.
Diving Into the Core Features– What You’ll Really Use
Funnels and Landing Pages
Structure funnels is straightforward however takes a little getting made use of to. You’ll produce a sub-account for each and every client, after that switch over to build their funnels. The drag-and-drop funnel builder is intuitive sufficient, and there are over 1,000 templates to get you started promptly.
Intend to tailor every little thing yourself? Not a problem. Snapshots let you clone winning funnels to different customers, which saves loads of time.
Perk: GHL likewise lets you import your ClickFunnels funnels directly if you’re switching over. Smooth action.
Site and Web Page Builder
The web page builder feels similar to Elementor for WordPress. You can start from scratch or tailor templates with drag-and-drop convenience. Certain, it’s not as feature-rich as Elementor– less font styles, animations, or history alternatives– but also for most clients, it’s ample.
International areas and brand name boards aid keep your pages consistent throughout jobs. Plus, the web pages connect right into your marketing automation, which implies your forms and funnels all talk to each other seamlessly.
CRM and Lead Management
The CRM is solid. You obtain visual pipeline views, lead racking up, segmentation, and automated lead activity. One feature I enjoy is the multi-channel get in touch with options: SMS, voicemail decreases, Facebook Carrier, and email all combine right into a merged sight. Your leads communicate however they want, and you do not shed track.
Arranging appointments, designating tasks, and tracking progress is all integrated. The Social Coordinator changes third-party devices by letting you timetable and message across platforms right from GHL.
Email and Text Marketing
Email campaigns can be complex and customizable, including triggers, sequences, and follow-ups. You can track clicks and opens, and automate reactions based on those actions. SMS, on the other hand, is a standout feature– personal, immediate, and highly effective.
Just beware with your email sends out, provided potential deliverability and expense issues.
Course Creation and Products
GoHighLevel sustains multiple content kinds (video, sound, records) and also lets you import courses from Kajabi, which is handy. It’s not going to replace customized systems if you desire bells and whistles like progressed social features or course dripping, yet it’ll do the job for several.
You can sell physical items through GHL, also, although dropshipping isn’t supported.
Credibility Management
Obtaining reviews is essential, ideal? GHL instantly sends testimonial demands after a purchase through SMS, email, or QR code, making it easy to develop social proof.
You can check your evaluations from Google, Facebook, Yext, and a lot more, all inside your control panel. And also, negative evaluations can be routed independently so you can address concerns prior to they struck the public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing company handling numerous clients, or you’re a software reseller looking for a system to white-label and resell, GoHighLevel is a piece of cake. The pricing structure, sub-account monitoring, and all-in-one tools make your life simpler and aid make best use of ROI.
If you’re a solo maker who largely wants to offer a handful naturally or handle a subscription community, you may locate GHL a bit much– or lacking in specialized features contrasted to Kajabi or Teachable.
Final Ideas– What Type of Company Is GoHighLevel
Honestly, I like GoHighLevel’s vision and what it provides. The capability to consolidate loads of tools into one platform is a substantial efficiency boost. Endless funnels and sub-accounts at $97/month? That’s a steal for companies.
Yet you have actually got to be okay with some UI harsh edges and prospective e-mail marketing prices. And if you count greatly on e-mail deliverability, most definitely test before you jump in.
Basically, GoHighLevel isn’t perfect. It doesn’t surpass every specialized tool around. But it’s close enough– and for numerous firms, that benefit and cost savings outweigh a couple of downsides.
If you wish to lower tool fatigue, maintain customer job under one roof, and aren’t terrified to obtain your hands dirty with a learning contour, provide GoHighLevel a shot. You may just question how you ever took care of without it.