If you’re running a digital agency or managing several customers, you already know the migraine of handling a lots different tools simply to maintain everything running efficiently. One tool for e-mail marketing, another for CRM, after that a different one for funnel building … it resembles spinning plates and hoping none of them collision. Audio acquainted? Shaun Clark GoHighLevel…
Well, GoHighLevel assures to place all that mayhem in one neat, convenient place. But is it truly the all-in-one option it declares to be? Let me stroll you via what GoHighLevel is, what it does well, where it might flounder, and whether it deserves your money and time.
What Is GoHighLevel?
Visualize a Swiss Army knife for digital firms– that’s essentially GoHighLevel basically. It’s a platform made to combine the devices firms need to bring in, support, and convert leads without hopping in between a dozen various apps.
You get whatever from customer connection monitoring (CRM) to email marketing, workflow automation, landing page and funnel building contractors, consultation scheduling, program creation, and even reputation administration. The idea? One platform to rule them all so you can stop wasting time and money on fragmented software program.
Unlike heavyweights like Kajabi or ClickFunnels, which concentrate greatly on program production or sales funnels respectively, GoHighLevel leans right into agencies and resellers, offering tools that fit the B2B mold better. And its pricing, starting at $97 a month, is noticeably more affordable contrasted to those $150+ systems.
The Good Things– Why You Might Really Like GoHighLevel
All-in-One Convenience
You can change numerous memberships with one– CRM, e-mail and SMS marketing, funnel and site building, consultation booking, social networks scheduling, and even track record administration. For hectic firms taking care of numerous customers, this improves procedures majorly.
Instead of logging into a number of dashboards, everything’s in one place, which can make your workflow much less fragmented and extra efficient.
Text Messaging– Not Your Granny’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and a lot more personal. Your customers’ customers can respond directly, which opens a network for genuine conversations and faster conversions. This is a feature numerous platforms don’t focus enough on.
Durable CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and client, tracks their trip, scores them based upon involvement, and moves them with your sales funnel immediately. The automation devices below are strong– you can set up complex sequences to nurture leads or act on deserted carts without lifting a finger.
Limitless Funnels, Web Sites and Products
Lots of platforms put limitations on how many funnels or courses you can develop unless you pay huge bucks. Not GoHighLevel. Starting at $97/month, you get limitless funnels, web sites, and items– significant if you’re managing numerous clients or campaigns.
Sub-Account Administration Made Simple
If you’re an agency, this is gold. You can produce sub-accounts for every customer, handle their campaigns independently, and still see every little thing from your main control panel. This maintains you arranged and makes reporting straightforward.
Integrations and Industry
Need to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL sustains it. And also, their Application Industry provides hundreds of totally free and paid integrations, so you can tailor the system to fit your particular requirements.
What’s Not So Terrific?
No system is perfect, and GoHighLevel does have a few quirks you should know about before diving in headfirst.
Email Marketing Expenses Can Balloon Promptly
Right here’s the catch: while the platform’s membership costs seem affordable, their email broadcast pricing can get pricey. You’re billed regarding a cent per e-mail sent out. That might seem economical, however if you have actually got 30,000 customers (which isn’t uncommon for a firm), that’s $300 a month simply on email expenses– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a big part of your method, you’ll intend to keep an eye on those numbers or take into consideration incorporating an additional e-mail carrier.
Email Deliverability Issues
This one’s a dealbreaker for some. GoHighLevel counts on Mailgun for sending out mass e-mails, however numerous users report that their e-mails end up in spam folders far more commonly than when utilizing other systems. Lower open rates can kill your campaigns and client count on. It’s worth testing before making the button.
UI/UX Really Feels a Bit Clunky
The control panel has a great deal taking place, which benefits features however not always fantastic for customer experience. You could find yourself hunting for setups since they’re spread around in weird places. Several settings panels, some inconsistent formats– it can seem like the system is still ironing out the kinks.
If you’re not the type who enjoys excavating around, this may obtain irritating Shaun Clark GoHighLevel.
Not the Deepest Training Course or Community Devices
GoHighLevel includes course creation and membership features, however if you’re searching for innovative performance– like social accounts, deep community structure, program leaking, or considerable gamification– dedicated systems like Kajabi, LearnWorlds, or Teachable still hold the edge.
For firms concentrated mainly on training courses or membership sites, GHL might feel a little bit basic.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo material creator or coach, some parts of GoHighLevel might feel like overkill. It actually shines when you’re handling several clients, funnels, and campaigns simultaneously. It’s created B2B more than B2C.
Diving Into the Core Features– What You’ll In fact Make Use of
Funnels and Landing Pages
Structure funnels is straightforward however takes a little obtaining used to. You’ll develop a sub-account for every client, after that switch over to construct their funnels. The drag-and-drop funnel builder is instinctive sufficient, and there are over 1,000 templates to get you started promptly.
Intend to customize whatever yourself? Not a problem. Snapshots let you duplicate winning funnels to different clients, which saves tons of time.
Perk: GHL additionally allows you import your ClickFunnels funnels directly if you’re switching. Smooth action.
Internet Site and Page Builder
The page builder feels similar to Elementor for WordPress. You can go back to square one or personalize templates with drag-and-drop convenience. Sure, it’s not as feature-rich as Elementor– less font styles, computer animations, or background alternatives– but also for a lot of clients, it’s sufficient.
Worldwide sections and brand name boards assist keep your web pages constant throughout projects. And also, the pages link right into your marketing automation, which means your kinds and funnels all talk with each other effortlessly.
CRM and Lead Management
The CRM is strong. You get aesthetic pipeline views, lead scoring, segmentation, and automated lead activity. One feature I love is the multi-channel call alternatives: SMS, voicemail drops, Facebook Carrier, and email all merge right into a combined sight. Your leads connect however they want, and you don’t shed track.
Scheduling visits, assigning tasks, and monitoring progression is all integrated. The Social Organizer changes third-party tools by letting you routine and message throughout platforms right from GHL.
Email and SMS Marketing
Email campaigns can be intricate and adjustable, including triggers, series, and follow-ups. You can track clicks and opens up, and automate reactions based upon those actions. TEXT, on the other hand, is a standout feature– personal, immediate, and extremely reliable.
Simply be cautious with your email sends out, provided potential deliverability and price problems.
Program Production and Products
GoHighLevel supports several material kinds (video, audio, records) and even lets you import courses from Kajabi, which is handy. It’s not going to replace specific platforms if you want bells and whistles like advanced social features or program leaking, but it’ll do the job for lots of.
You can sell physical products with GHL, too, although dropshipping isn’t sustained.
Reputation Monitoring
Getting evaluations is essential, best? GHL immediately sends evaluation requests after a transaction with SMS, email, or QR code, making it simple to construct social proof.
You can check your evaluations from Google, Facebook, Yext, and extra, all inside your dashboard. And also, unfavorable evaluations can be routed independently so you can attend to problems prior to they hit the general public eye.
Who Should Seriously Consider GoHighLevel?
If you’re running a digital marketing agency juggling several customers, or you’re a software program reseller trying to find a system to white-label and re-sell, GoHighLevel is a no-brainer. The pricing structure, sub-account administration, and all-in-one tools make your life much easier and assist make the most of ROI.
If you’re a solo developer who mostly wishes to offer a handful of courses or handle a subscription community, you might locate GHL a bit much– or lacking in specialized features contrasted to Kajabi or Teachable.
Final Thoughts– Shaun Clark GoHighLevel
Honestly, I like GoHighLevel’s vision and what it uses. The capacity to consolidate dozens of devices right into one platform is a massive efficiency boost. Limitless funnels and sub-accounts at $97/month? That’s a swipe for companies.
Yet you have actually got to be okay with some UI harsh edges and potential e-mail marketing expenses. And if you depend greatly on e-mail deliverability, absolutely test before you jump in.
Basically, GoHighLevel isn’t ideal. It doesn’t surpass every specialized tool around. But it’s close enough– and for several agencies, that comfort and price financial savings exceed a couple of drawbacks.
If you wish to decrease tool fatigue, keep client work under one roof, and aren’t scared to obtain your hands dirty with a learning contour, provide GoHighLevel a shot. You may just ask yourself just how you ever took care of without it.