If you’re running a digital company or handling numerous customers, you already understand the migraine of managing a dozen different devices simply to keep every little thing running efficiently. One device for email marketing, one more for CRM, then a different one for funnel structure … it’s like rotating plates and hoping none of them accident. Audio familiar? GoHighLevel Pros and Cons…
Well, GoHighLevel promises to put all that disorder in one neat, workable area. However is it actually the all-in-one solution it declares to be? Let me stroll you with what GoHighLevel is, what it does well, where it could trip up, and whether it deserves your time and money.
What Is GoHighLevel?
Envision a Pocket knife for digital companies– that’s primarily GoHighLevel in a nutshell. It’s a platform created to bring together the tools firms require to draw in, support, and transform leads without hopping in between a dozen various applications.
You obtain every little thing from consumer relationship management (CRM) to email marketing, workflow automation, landing page and funnel contractors, consultation scheduling, program production, and even online reputation monitoring. The idea? One platform to rule them all so you can quit losing time and money on fragmented software.
Unlike big names like Kajabi or ClickFunnels, which focus heavily on course creation or sales funnels specifically, GoHighLevel leans into firms and resellers, offering devices that fit the B2B mold better. And its pricing, starting at $97 a month, is significantly a lot more budget friendly contrasted to those $150+ platforms.
The Excellent Things– Why You Might Actually Like GoHighLevel
All-in-One Comfort
You can replace numerous memberships with one– CRM, email and SMS marketing, funnel and internet site building, appointment booking, social networks scheduling, and even track record monitoring. For hectic firms taking care of several customers, this simplifies procedures majorly.
Instead of logging into a number of dashboards, every little thing’s in one place, which can make your workflow less fragmented and a lot more efficient.
SMS Messaging– Not Your Grandmother’s Marketing Network
Email is old information. SMS messaging on GHL is two-way, real-time, and far more individual. Your clients’ customers can react directly, which opens a network for real conversations and faster conversions. This is a feature several systems do not concentrate sufficient on.
Robust CRM and Workflow Automation
Consider GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and customer, tracks their trip, scores them based upon involvement, and relocates them through your sales funnel automatically. The automation tools below are strong– you can set up elaborate sequences to support leads or act on deserted carts without lifting a finger.
Unlimited Funnels, Sites and Products
Lots of systems put limits on the number of funnels or programs you can develop unless you pay big bucks. Not GoHighLevel. Beginning at $97/month, you get limitless funnels, websites, and products– significant if you’re handling multiple customers or campaigns.
Sub-Account Management Made Simple
If you’re an agency, this is gold. You can create sub-accounts for every client, manage their campaigns individually, and still see every little thing from your primary dashboard. This maintains you arranged and makes reporting uncomplicated.
Integrations and Market
Required to connect with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL supports it. And also, their App Industry offers thousands of cost-free and paid integrations, so you can customize the platform to fit your specific requirements.
What’s Not So Fantastic?
No system is ideal, and GoHighLevel does have a few traits you ought to find out about previously diving in headfirst.
Email Marketing Costs Can Balloon Rapidly
Right here’s the catch: while the system’s membership costs seem reasonable, their email program pricing can get costly. You’re charged concerning a cent per email sent out. That might sound inexpensive, however if you have actually obtained 30,000 clients (which isn’t uncommon for an agency), that’s $300 a month simply on email costs– more than the $297 Unlimited Plan itself.
So if e-mail marketing is a large part of your strategy, you’ll intend to keep an eye on those numbers or think about incorporating another email company.
Email Deliverability Issues
This set’s a dealbreaker for some. GoHighLevel counts on Mailgun for sending bulk e-mails, but many individuals report that their emails end up in spam folders even more commonly than when utilizing other platforms. Lower open rates can kill your campaigns and customer count on. It deserves screening before making the switch.
UI/UX Feels a Bit Clunky
The control panel has a lot going on, which benefits features but not constantly wonderful for customer experience. You may find yourself searching for setups due to the fact that they’re scattered around in odd places. Several settings panels, some irregular formats– it can feel like the system is still resolving the twists.
If you’re not the type who takes pleasure in excavating around, this could obtain aggravating GoHighLevel Pros and Cons.
Not the Inmost Training Course or Community Devices
GoHighLevel consists of training course development and subscription features, however if you’re trying to find innovative functionality– like social accounts, deep community building, course trickling, or considerable gamification– dedicated platforms like Kajabi, LearnWorlds, or Teachable still hold the edge.
For agencies concentrated mainly on programs or subscription sites, GHL might really feel a bit basic.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo content creator or trainer, some parts of GoHighLevel may seem like overkill. It really radiates when you’re taking care of multiple clients, funnels, and campaigns simultaneously. It’s made for B2B more than B2C.
Diving Into the Core Features– What You’ll Actually Make Use of
Funnels and Landing Pages
Building funnels is straightforward however takes a little getting used to. You’ll develop a sub-account for each and every client, after that switch to construct their funnels. The drag-and-drop funnel builder is intuitive enough, and there more than 1,000 templates to get you began quickly.
Intend to tailor every little thing on your own? No problem. Snapshots let you clone winning funnels to different customers, which saves tons of time.
Perk: GHL additionally allows you import your ClickFunnels funnels directly if you’re switching over. Smooth relocation.
Internet Site and Web Page Builder
The page builder really feels comparable to Elementor for WordPress. You can start from scratch or personalize templates with drag-and-drop convenience. Certain, it’s not as feature-rich as Elementor– less font styles, computer animations, or history alternatives– but also for a lot of customers, it’s more than enough.
Worldwide areas and brand boards help keep your pages regular across tasks. Plus, the web pages tie right into your marketing automation, which suggests your kinds and funnels all speak to each other effortlessly.
CRM and Lead Management
The CRM is strong. You obtain aesthetic pipeline views, lead scoring, division, and automated lead motion. One feature I enjoy is the multi-channel call choices: SMS, voicemail drops, Facebook Carrier, and email all merge right into an unified sight. Your leads communicate however they want, and you don’t lose track.
Scheduling consultations, designating tasks, and tracking progression is all integrated. The Social Organizer changes third-party tools by letting you timetable and blog post throughout systems right from GHL.
Email and Text Marketing
Email campaigns can be complex and customizable, consisting of triggers, series, and follow-ups. You can track clicks and opens, and automate actions based on those actions. TEXT, on the other hand, is a standout feature– individual, instant, and very reliable.
Simply be cautious with your email sends, provided prospective deliverability and expense problems.
Program Development and Products
GoHighLevel sustains numerous web content kinds (video, sound, papers) and also allows you import programs from Kajabi, which is handy. It’s not mosting likely to replace customized systems if you want bells and whistles like progressed social features or program trickling, yet it’ll do the job for numerous.
You can offer physical items with GHL, as well, although dropshipping isn’t supported.
Credibility Management
Getting evaluations is critical, best? GHL immediately sends review demands after a deal via SMS, email, or QR code, making it easy to build social proof.
You can monitor your reviews from Google, Facebook, Yext, and extra, all inside your control panel. And also, adverse testimonials can be directed privately so you can attend to issues before they hit the general public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing company juggling several clients, or you’re a software program reseller seeking a system to white-label and market, GoHighLevel is a piece of cake. The pricing structure, sub-account monitoring, and all-in-one tools make your life simpler and assist make the most of ROI.
If you’re a solo creator who largely wishes to sell a handful naturally or manage a subscription community, you may discover GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Final Thoughts– GoHighLevel Pros and Cons
Truthfully, I such as GoHighLevel’s vision and what it provides. The capacity to combine loads of tools into one system is a large performance boost. Unlimited funnels and sub-accounts at $97/month? That’s a take for agencies.
But you have actually reached be all right with some UI rough edges and possible email marketing costs. And if you rely greatly on email deliverability, absolutely test prior to you jump in.
Basically, GoHighLevel isn’t best. It doesn’t outshine every specialized tool around. However it’s close enough– and for several companies, that comfort and cost financial savings exceed a couple of disadvantages.
If you intend to minimize tool tiredness, keep customer work under one roofing, and aren’t scared to obtain your hands unclean with a learning curve, offer GoHighLevel a shot. You may just question just how you ever before handled without it.