If you’re running a digital company or taking care of multiple customers, you already understand the frustration of handling a loads different devices just to maintain everything running smoothly. One tool for e-mail marketing, another for CRM, after that a different one for funnel building … it’s like spinning plates and really hoping none of them accident. Sound familiar? GoHighLevel Hair Salon Playbook…
Well, GoHighLevel promises to place all that turmoil in one cool, workable place. Yet is it truly the all-in-one option it asserts to be? Let me walk you through what GoHighLevel is, what it does well, where it could flounder, and whether it deserves your time and money.
What Is GoHighLevel?
Picture a Swiss Army knife for digital companies– that’s primarily GoHighLevel in a nutshell. It’s a system made to bring together the tools agencies require to bring in, nurture, and convert leads without hopping in between a loads different apps.
You obtain whatever from client partnership administration (CRM) to email marketing, workflow automation, landing page and funnel building contractors, consultation organizing, training course development, and even track record management. The idea? One platform to rule them all so you can quit losing time and cash on fragmented software application.
Unlike heavyweights like Kajabi or ClickFunnels, which focus heavily on training course creation or sales funnels respectively, GoHighLevel leans into companies and resellers, offering tools that fit the B2B mold and mildew better. And its pricing, starting at $97 a month, is visibly a lot more inexpensive contrasted to those $150+ platforms.
The Good Things– Why You May Actually Like GoHighLevel
All-in-One Convenience
You can change multiple subscriptions with one– CRM, e-mail and SMS marketing, funnel and web site structure, appointment booking, social media organizing, and even credibility administration. For busy companies managing multiple clients, this simplifies operations big time.
Instead of logging into numerous control panels, whatever’s in one area, which can make your workflow much less fragmented and a lot more effective.
Text Messaging– Not Your Granny’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and far more personal. Your clients’ clients can react straight, which opens a channel for real conversations and faster conversions. This is a feature many systems don’t focus sufficient on.
Durable CRM and Workflow Automation
Think about GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and customer, tracks their trip, ratings them based on engagement, and moves them through your sales funnel immediately. The automation tools here are strong– you can set up detailed series to support leads or follow up on deserted carts without lifting a finger.
Limitless Funnels, Internet Sites and Products
Lots of systems put limits on the amount of funnels or courses you can create unless you pay large dollars. Not GoHighLevel. Beginning at $97/month, you get endless funnels, internet sites, and products– huge if you’re handling numerous customers or campaigns.
Sub-Account Management Made Simple
If you’re an agency, this is gold. You can develop sub-accounts for each client, manage their campaigns separately, and still see everything from your primary control panel. This keeps you organized and makes reporting uncomplicated.
Integrations and Market
Required to get in touch with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. Plus, their App Marketplace uses thousands of totally free and paid integrations, so you can customize the system to fit your specific needs.
What’s Not So Great?
No system is perfect, and GoHighLevel does have a few peculiarities you need to find out about in the past diving in headfirst.
Email Marketing Prices Can Balloon Quickly
Right here’s the catch: while the platform’s membership fees appear reasonable, their e-mail program pricing can get costly. You’re billed concerning a dime per email sent. That could appear inexpensive, however if you’ve obtained 30,000 subscribers (which isn’t unusual for an agency), that’s $300 a month just on e-mail expenses– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a big part of your technique, you’ll wish to watch on those numbers or consider integrating an additional email provider.
Email Deliverability Issues
This set’s a dealbreaker for some. GoHighLevel relies upon Mailgun for sending out bulk emails, yet many customers report that their emails wind up in spam folders much more often than when utilizing other systems. Reduced open prices can eliminate your campaigns and customer trust. It deserves testing before making the switch.
UI/UX Feels a Bit Clunky
The dashboard has a lot going on, which benefits features but not always great for customer experience. You may find yourself searching for setups because they’re spread around in strange areas. Numerous setups panels, some irregular formats– it can feel like the system is still settling the twists.
If you’re not the kind who appreciates digging around, this may obtain irritating GoHighLevel Hair Salon Playbook.
Not the Deepest Training Course or Community Equipment
GoHighLevel consists of training course creation and membership features, however if you’re seeking sophisticated functionality– like social accounts, deep community building, program trickling, or considerable gamification– committed platforms like Kajabi, LearnWorlds, or Teachable still hold the edge.
For agencies concentrated largely on programs or membership sites, GHL could really feel a bit fundamental.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo content designer or instructor, some parts of GoHighLevel may feel like excessive. It actually radiates when you’re handling numerous clients, funnels, and campaigns simultaneously. It’s created B2B more than B2C.
Diving Into the Core Features– What You’ll Really Make Use of
Funnels and Landing Pages
Structure funnels is straightforward but takes a little obtaining used to. You’ll develop a sub-account for each and every customer, after that switch to construct their funnels. The drag-and-drop funnel builder is instinctive enough, and there more than 1,000 templates to obtain you started rapidly.
Want to customize everything yourself? Not a problem. Snapshots let you duplicate winning funnels to various customers, which conserves lots of time.
Bonus: GHL also allows you import your ClickFunnels funnels straight if you’re switching. Smooth relocation.
Site and Page Builder
The page builder really feels similar to Elementor for WordPress. You can go back to square one or personalize templates with drag-and-drop convenience. Sure, it’s not as feature-rich as Elementor– fewer fonts, computer animations, or history choices– however, for the majority of customers, it’s more than enough.
International sections and brand name boards assist maintain your web pages regular across projects. Plus, the pages tie right into your marketing automation, which means your types and funnels all talk to each other perfectly.
CRM and Lead Monitoring
The CRM is strong. You obtain aesthetic pipeline sights, lead scoring, segmentation, and automated lead activity. One feature I love is the multi-channel contact alternatives: SMS, voicemail drops, Facebook Carrier, and email all merge into a combined sight. Your leads communicate nevertheless they desire, and you do not shed track.
Scheduling visits, designating jobs, and monitoring progression is all built-in. The Social Organizer changes third-party tools by allowing you schedule and article across platforms right from GHL.
Email and SMS Marketing
Email campaigns can be complex and adjustable, consisting of triggers, sequences, and follow-ups. You can track clicks and opens up, and automate reactions based upon those activities. SMS, on the other hand, is a standout feature– personal, instant, and very effective.
Simply beware with your e-mail sends out, provided possible deliverability and cost concerns.
Training Course Development and Products
GoHighLevel supports numerous content types (video, sound, documents) and also allows you import programs from Kajabi, which comes in handy. It’s not going to change specialized platforms if you desire bells and whistles like advanced social features or course leaking, but it’ll get the job done for several.
You can sell physical items via GHL, too, although dropshipping isn’t sustained.
Credibility Monitoring
Obtaining reviews is important, appropriate? GHL automatically sends out testimonial requests after a deal with SMS, e-mail, or QR code, making it simple to build social proof.
You can monitor your reviews from Google, Facebook, Yext, and extra, all inside your control panel. Plus, negative testimonials can be transmitted independently so you can attend to concerns before they hit the public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing firm managing numerous clients, or you’re a software program reseller trying to find a system to white-label and resell, GoHighLevel is a piece of cake. The pricing framework, sub-account management, and all-in-one tools make your life much easier and aid make the most of ROI.
If you’re a solo maker who mainly wishes to sell a handful of courses or handle a subscription community, you could find GHL a bit much– or lacking in specialized features contrasted to Kajabi or Teachable.
Final Ideas– GoHighLevel Hair Salon Playbook
Truthfully, I like GoHighLevel’s vision and what it uses. The capability to consolidate lots of tools into one system is a huge efficiency boost. Endless funnels and sub-accounts at $97/month? That’s a swipe for agencies.
Yet you have actually reached be fine with some UI rough sides and potential e-mail marketing expenses. And if you rely greatly on email deliverability, most definitely examination prior to you jump in.
In short, GoHighLevel isn’t perfect. It doesn’t outdo every specialized tool around. However it’s close sufficient– and for several agencies, that ease and price savings surpass a couple of downsides.
If you wish to lower device exhaustion, maintain customer job under one roofing, and aren’t scared to get your hands dirty with a learning contour, give GoHighLevel a shot. You could simply question just how you ever before handled without it.