If you’re running a digital company or taking care of numerous customers, you currently understand the migraine of juggling a loads various devices just to keep whatever running efficiently. One tool for email marketing, an additional for CRM, then a different one for funnel building … it resembles spinning plates and hoping none crash. Sound familiar? GoHighLevel Founder…
Well, GoHighLevel guarantees to place all that chaos in one neat, convenient location. Yet is it truly the all-in-one remedy it declares to be? Let me walk you through what GoHighLevel is, what it does well, where it may trip up, and whether it’s worth your time and money.
What Is GoHighLevel?
Imagine a Swiss Army knife for digital firms– that’s generally GoHighLevel basically. It’s a platform designed to bring together the tools agencies require to attract, nurture, and convert leads without jumping between a dozen different applications.
You get whatever from client connection administration (CRM) to email marketing, workflow automation, landing page and funnel builders, appointment organizing, training course production, and even track record management. The concept? One system to rule them all so you can quit losing time and cash on fragmented software.
Unlike heavyweights like Kajabi or ClickFunnels, which focus greatly on training course production or sales funnels specifically, GoHighLevel leans into companies and resellers, offering tools that fit the B2B mold and mildew much better. And its pricing, beginning at $97 a month, is visibly more budget-friendly contrasted to those $150+ systems.
The Good Stuff– Why You Might In Fact Like GoHighLevel
All-in-One Ease
You can change numerous registrations with one– CRM, e-mail and SMS marketing, funnel and web site building, visit booking, social media sites scheduling, and even track record monitoring. For hectic agencies managing numerous clients, this streamlines operations big time.
Instead of logging into several control panels, everything’s in one area, which can make your workflow less fragmented and extra reliable.
Text Messaging– Not Your Granny’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and far more individual. Your customers’ clients can react directly, which opens up a network for genuine conversations and faster conversions. This is a feature numerous platforms do not focus enough on.
Robust CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and customer, tracks their journey, scores them based on involvement, and moves them via your sales funnel automatically. The automation tools right here are solid– you can establish intricate sequences to support leads or follow up on deserted carts without lifting a finger.
Unlimited Funnels, Sites and Products
Several platforms put limits on the number of funnels or training courses you can develop unless you pay large dollars. Not GoHighLevel. Starting at $97/month, you get limitless funnels, websites, and items– massive if you’re taking care of several clients or campaigns.
Sub-Account Administration Made Simple
If you’re an agency, this is gold. You can develop sub-accounts for each client, manage their campaigns separately, and still see everything from your major dashboard. This maintains you arranged and makes reporting simple.
Integrations and Industry
Required to get in touch with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. Plus, their App Industry offers thousands of cost-free and paid integrations, so you can tailor the system to fit your particular needs.
What’s Not So Excellent?
No platform is best, and GoHighLevel does have a couple of quirks you must understand about previously diving in headfirst.
Email Marketing Costs Can Balloon Rapidly
Right here’s the catch: while the system’s subscription costs appear sensible, their e-mail broadcast pricing can get costly. You’re billed regarding a cent per email sent out. That may appear low-cost, but if you’ve got 30,000 customers (which isn’t unusual for a firm), that’s $300 a month simply on e-mail expenses– greater than the $297 Unlimited Plan itself.
So if email marketing is a huge part of your technique, you’ll wish to watch on those numbers or consider integrating another e-mail service provider.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel relies upon Mailgun for sending mass emails, yet lots of individuals report that their e-mails wind up in spam folders far more frequently than when using other platforms. Lower open rates can eliminate your campaigns and client count on. It’s worth testing prior to making the switch.
UI/UX Feels a Bit Clunky
The control panel has a great deal going on, which benefits features yet not always terrific for user experience. You might find yourself hunting for settings because they’re spread around in odd areas. Several settings panels, some irregular formats– it can seem like the platform is still settling the twists.
If you’re not the kind who enjoys excavating around, this may get aggravating GoHighLevel Founder.
Not the Deepest Course or Community Equipment
GoHighLevel consists of training course development and membership features, but if you’re trying to find innovative capability– like social accounts, deep community building, training course dripping, or comprehensive gamification– committed systems like Kajabi, LearnWorlds, or Teachable still hold the edge.
For firms focused mostly on courses or membership websites, GHL could really feel a bit standard.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo web content designer or coach, some parts of GoHighLevel could feel like overkill. It really shines when you’re managing several customers, funnels, and campaigns simultaneously. It’s made for B2B more than B2C.
Diving Into the Core Features– What You’ll Actually Make Use of
Funnels and Landing Pages
Structure funnels is straightforward yet takes a little obtaining used to. You’ll produce a sub-account for every customer, then switch over to build their funnels. The drag-and-drop funnel builder is user-friendly enough, and there are over 1,000 templates to get you started swiftly.
Wish to tailor everything on your own? No worry. Snapshots let you clone winning funnels to various customers, which conserves tons of time.
Incentive: GHL additionally allows you import your ClickFunnels funnels directly if you’re switching. Smooth action.
Site and Page Builder
The web page builder really feels comparable to Elementor for WordPress. You can go back to square one or tailor templates with drag-and-drop simplicity. Sure, it’s not as feature-rich as Elementor– fewer font styles, animations, or history alternatives– but for a lot of customers, it’s ample.
International areas and brand name boards assist maintain your pages regular throughout jobs. And also, the web pages connect right into your marketing automation, which indicates your types and funnels all talk to each other seamlessly.
CRM and Lead Monitoring
The CRM is solid. You get visual pipeline views, lead scoring, segmentation, and automated lead activity. One feature I enjoy is the multi-channel call choices: SMS, voicemail drops, Facebook Messenger, and email all combine into a combined sight. Your leads connect nonetheless they desire, and you do not shed track.
Scheduling visits, appointing tasks, and monitoring progress is all integrated. The Social Planner replaces third-party devices by letting you schedule and article across platforms right from GHL.
Email and Text Marketing
Email campaigns can be intricate and customizable, including triggers, sequences, and follow-ups. You can track clicks and opens up, and automate responses based upon those activities. SMS, on the other hand, is a standout feature– individual, immediate, and highly effective.
Simply be cautious with your email sends, offered possible deliverability and expense issues.
Course Development and Products
GoHighLevel sustains numerous web content kinds (video, sound, papers) and also allows you import courses from Kajabi, which comes in handy. It’s not mosting likely to replace customized systems if you desire bells and whistles like advanced social features or program dripping, but it’ll do the job for many.
You can sell physical products with GHL, as well, although dropshipping isn’t supported.
Online reputation Management
Getting testimonials is essential, right? GHL immediately sends review requests after a purchase with text, e-mail, or QR code, making it very easy to construct social evidence.
You can monitor your evaluations from Google, Facebook, Yext, and more, all inside your dashboard. Plus, adverse reviews can be routed independently so you can resolve issues before they struck the general public eye.
Who Should Seriously Consider GoHighLevel?
If you’re running a digital marketing firm managing several customers, or you’re a software program reseller trying to find a system to white-label and re-sell, GoHighLevel is a no-brainer. The pricing framework, sub-account monitoring, and all-in-one tools make your life much easier and aid take full advantage of ROI.
If you’re a solo developer who mainly wishes to market a handful naturally or handle a subscription community, you might locate GHL a bit much– or lacking in specialized features contrasted to Kajabi or Teachable.
Last Ideas– GoHighLevel Founder
Truthfully, I like GoHighLevel’s vision and what it provides. The capacity to consolidate lots of devices into one platform is a massive efficiency boost. Limitless funnels and sub-accounts at $97/month? That’s a swipe for companies.
But you’ve got to be all right with some UI harsh edges and prospective e-mail marketing expenses. And if you rely greatly on e-mail deliverability, absolutely test prior to you enter.
Simply put, GoHighLevel isn’t ideal. It doesn’t outshine every specialized device out there. But it’s close enough– and for numerous agencies, that convenience and price financial savings surpass a few disadvantages.
If you want to lower device tiredness, keep customer job under one roof covering, and aren’t scared to get your hands dirty with a learning contour, give GoHighLevel a shot. You may simply ask yourself how you ever before handled without it.