If you’re running a digital agency or managing numerous customers, you already understand the frustration of handling a lots various devices just to maintain whatever running efficiently. One device for email marketing, one more for CRM, after that a different one for funnel building … it resembles rotating plates and really hoping none of them accident. Audio familiar? GoHighLevel Bed and Breakfast Playbook…
Well, GoHighLevel promises to put all that disorder in one cool, convenient area. However is it truly the all-in-one solution it declares to be? Let me stroll you via what GoHighLevel is, what it succeeds, where it could trip up, and whether it’s worth your time and money.
What Is GoHighLevel?
Think Of a Pocket knife for digital agencies– that’s primarily GoHighLevel essentially. It’s a system designed to bring together the devices companies need to draw in, nurture, and transform leads without jumping between a dozen various applications.
You obtain everything from customer partnership monitoring (CRM) to email marketing, workflow automation, landing page and funnel home builders, consultation scheduling, training course creation, and even credibility management. The idea? One platform to rule them all so you can stop losing time and money on fragmented software program.
Unlike big names like Kajabi or ClickFunnels, which focus heavily on training course development or sales funnels respectively, GoHighLevel leans right into companies and resellers, offering tools that fit the B2B mold much better. And its pricing, starting at $97 a month, is significantly extra inexpensive contrasted to those $150+ systems.
The Good Things– Why You Might In Fact Like GoHighLevel
All-in-One Comfort
You can change numerous registrations with one– CRM, email and SMS marketing, funnel and web site structure, appointment reservation, social media sites organizing, and even online reputation management. For hectic companies handling multiple customers, this simplifies operations majorly.
As opposed to logging right into a number of dashboards, every little thing’s in one place, which can make your workflow less fragmented and much more efficient.
SMS Messaging– Not Your Grandmother’s Marketing Channel
Email is old news. SMS messaging on GHL is two-way, real-time, and far more personal. Your clients’ clients can react directly, which opens up a network for real discussions and faster conversions. This is a feature numerous platforms don’t focus sufficient on.
Robust CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and customer, tracks their journey, ratings them based upon involvement, and moves them through your sales funnel immediately. The automation devices here are solid– you can establish detailed series to support leads or follow up on deserted carts without lifting a finger.
Endless Funnels, Sites and Products
Several systems placed limits on the number of funnels or programs you can create unless you pay big dollars. Not GoHighLevel. Starting at $97/month, you obtain unlimited funnels, sites, and items– big if you’re taking care of numerous customers or campaigns.
Sub-Account Monitoring Made Simple
If you’re a firm, this is gold. You can produce sub-accounts for each client, handle their campaigns individually, and still see whatever from your major control panel. This keeps you organized and makes reporting straightforward.
Integrations and Market
Required to get in touch with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL sustains it. Plus, their App Industry uses thousands of cost-free and paid integrations, so you can customize the system to fit your certain demands.
What’s Not So Excellent?
No system is ideal, and GoHighLevel does have a few traits you need to understand about before diving in headfirst.
Email Marketing Expenses Can Balloon Rapidly
Right here’s the catch: while the system’s membership costs seem sensible, their e-mail program pricing can obtain pricey. You’re billed about a cent per email sent out. That might appear economical, but if you have actually obtained 30,000 subscribers (which isn’t unusual for a firm), that’s $300 a month simply on email prices– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a huge part of your technique, you’ll want to watch on those numbers or take into consideration incorporating one more email service provider.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel relies on Mailgun for sending out mass emails, yet numerous users report that their emails end up in spam folders far more usually than when using various other platforms. Lower open prices can kill your campaigns and customer depend on. It’s worth screening before making the switch.
UI/UX Feels a Little Bit Clunky
The dashboard has a whole lot going on, which benefits features however not constantly wonderful for user experience. You could find yourself hunting for setups since they’re scattered around in odd places. Several settings panels, some inconsistent designs– it can seem like the platform is still resolving the twists.
If you’re not the kind who appreciates digging around, this might get discouraging GoHighLevel Bed and Breakfast Playbook.
Not the Inmost Course or Community Devices
GoHighLevel consists of training course creation and membership features, however if you’re searching for advanced capability– like social accounts, deep community building, program leaking, or comprehensive gamification– specialized platforms like Kajabi, LearnWorlds, or Teachable still hold the edge.
For companies focused largely on programs or membership websites, GHL might really feel a bit fundamental.
Best for Agencies and Resellers, Not Solo Creators
If you’re a solo web content maker or coach, some parts of GoHighLevel might seem like excessive. It actually beams when you’re managing multiple clients, funnels, and campaigns simultaneously. It’s produced B2B greater than B2C.
Diving Into the Core Features– What You’ll Really Make Use of
Funnels and Landing Pages
Building funnels is straightforward yet takes a little obtaining utilized to. You’ll produce a sub-account for each client, after that switch to develop their funnels. The drag-and-drop funnel builder is user-friendly sufficient, and there more than 1,000 templates to get you began quickly.
Want to customize everything on your own? Not a problem. Snapshots let you clone winning funnels to different clients, which saves loads of time.
Bonus offer: GHL likewise lets you import your ClickFunnels funnels directly if you’re switching over. Smooth action.
Website and Page Builder
The web page builder really feels comparable to Elementor for WordPress. You can go back to square one or personalize templates with drag-and-drop simplicity. Certain, it’s not as feature-rich as Elementor– less font styles, computer animations, or background options– but for the majority of customers, it’s ample.
Worldwide areas and brand boards assist maintain your pages regular throughout projects. And also, the pages link right into your marketing automation, which suggests your types and funnels all talk to each other seamlessly.
CRM and Lead Monitoring
The CRM is strong. You get visual pipeline views, lead racking up, segmentation, and automated lead motion. One feature I like is the multi-channel call alternatives: SMS, voicemail decreases, Facebook Messenger, and email all combine right into an unified view. Your leads interact nonetheless they desire, and you don’t shed track.
Scheduling visits, assigning jobs, and tracking progression is all built-in. The Social Organizer changes third-party tools by allowing you schedule and post across platforms right from GHL.
Email and SMS Marketing
Email campaigns can be complex and customizable, consisting of triggers, series, and follow-ups. You can track clicks and opens up, and automate responses based upon those activities. TEXT, on the other hand, is a standout feature– individual, instant, and highly efficient.
Just beware with your email sends out, given possible deliverability and cost issues.
Training Course Production and Products
GoHighLevel sustains numerous material kinds (video, sound, papers) and also lets you import training courses from Kajabi, which is handy. It’s not mosting likely to change customized systems if you want bells and whistles like advanced social features or training course leaking, yet it’ll finish the job for many.
You can sell physical items through GHL, as well, although dropshipping isn’t supported.
Track record Monitoring
Getting testimonials is important, appropriate? GHL automatically sends evaluation demands after a transaction with SMS, email, or QR code, making it simple to build social proof.
You can check your testimonials from Google, Facebook, Yext, and much more, all inside your control panel. Plus, unfavorable evaluations can be transmitted privately so you can deal with concerns prior to they struck the general public eye.
Who Should Seriously Take Into Consideration GoHighLevel?
If you’re running a digital marketing company juggling multiple clients, or you’re a software program reseller searching for a platform to white-label and resell, GoHighLevel is a piece of cake. The pricing structure, sub-account management, and all-in-one tools make your life simpler and help take full advantage of ROI.
If you’re a solo creator who primarily wants to market a handful certainly or manage a membership community, you could discover GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Final Thoughts– GoHighLevel Bed and Breakfast Playbook
Truthfully, I such as GoHighLevel’s vision and what it provides. The capability to combine lots of devices into one system is a large efficiency boost. Endless funnels and sub-accounts at $97/month? That’s a steal for agencies.
However you’ve reached be fine with some UI harsh edges and potential email marketing costs. And if you rely heavily on email deliverability, most definitely test before you jump in.
Basically, GoHighLevel isn’t perfect. It does not surpass every specialized device around. But it’s close sufficient– and for lots of firms, that benefit and expense financial savings outweigh a few disadvantages.
If you intend to decrease tool fatigue, keep client work under one roofing system, and aren’t terrified to obtain your hands unclean with a learning contour, give GoHighLevel a shot. You may simply wonder just how you ever before took care of without it.