If you’re running a digital agency or managing multiple clients, you currently recognize the migraine of juggling a dozen various devices simply to keep whatever running efficiently. One device for email marketing, one more for CRM, after that a different one for funnel building … it’s like spinning plates and hoping none of them accident. Noise acquainted? Become a HighLeveler…
Well, GoHighLevel assures to put all that mayhem in one cool, workable area. But is it actually the all-in-one service it asserts to be? Let me stroll you through what GoHighLevel is, what it does well, where it may flounder, and whether it’s worth your money and time.
What Is GoHighLevel?
Think Of a Pocket knife for digital companies– that’s generally GoHighLevel basically. It’s a system designed to unite the devices companies require to attract, nurture, and convert leads without jumping in between a loads different apps.
You get every little thing from consumer relationship management (CRM) to email marketing, workflow automation, landing page and funnel builders, appointment organizing, program development, and even credibility administration. The concept? One system to rule them all so you can quit wasting time and money on fragmented software program.
Unlike big names like Kajabi or ClickFunnels, which focus greatly on course development or sales funnels respectively, GoHighLevel leans into agencies and resellers, offering tools that fit the B2B mold and mildew better. And its pricing, beginning at $97 a month, is significantly a lot more cost effective contrasted to those $150+ systems.
The Excellent Things– Why You Might In Fact Like GoHighLevel
All-in-One Ease
You can change numerous registrations with one– CRM, email and SMS marketing, funnel and site building, visit reservation, social media sites scheduling, and even credibility monitoring. For hectic firms handling numerous customers, this streamlines operations big time.
As opposed to logging into a number of dashboards, every little thing’s in one area, which can make your workflow much less fragmented and a lot more reliable.
SMS Messaging– Not Your Grandma’s Marketing Network
Email is old information. SMS messaging on GHL is two-way, real-time, and a lot more individual. Your clients’ customers can respond straight, which opens up a network for authentic discussions and faster conversions. This is a feature several systems do not focus sufficient on.
Durable CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and customer, tracks their trip, ratings them based on involvement, and relocates them through your sales funnel immediately. The automation tools here are strong– you can set up complex sequences to nurture leads or follow up on deserted carts without lifting a finger.
Endless Funnels, Websites and Products
Lots of platforms placed limits on how many funnels or programs you can produce unless you pay huge dollars. Not GoHighLevel. Starting at $97/month, you obtain unrestricted funnels, websites, and items– substantial if you’re managing numerous clients or campaigns.
Sub-Account Monitoring Made Simple
If you’re a company, this is gold. You can develop sub-accounts for every customer, handle their campaigns independently, and still see every little thing from your primary dashboard. This maintains you arranged and makes reporting simple.
Integrations and Market
Need to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. And also, their App Marketplace offers numerous free and paid integrations, so you can tailor the platform to fit your specific demands.
What’s Not So Terrific?
No platform is ideal, and GoHighLevel does have a few quirks you ought to learn about before diving in headfirst.
Email Marketing Costs Can Balloon Swiftly
Right here’s the catch: while the platform’s registration costs appear sensible, their email program pricing can obtain pricey. You’re billed about a penny per email sent out. That could appear cheap, however if you have actually got 30,000 clients (which isn’t uncommon for an agency), that’s $300 a month just on email prices– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a huge part of your approach, you’ll intend to keep an eye on those numbers or consider incorporating another email service provider.
Email Deliverability Issues
This one’s a dealbreaker for some. GoHighLevel relies upon Mailgun for sending mass e-mails, however many customers report that their emails end up in spam folders much more typically than when using various other platforms. Lower open rates can eliminate your campaigns and client trust. It deserves testing prior to making the switch.
UI/UX Really Feels a Bit Clunky
The control panel has a lot going on, which is good for features yet not constantly wonderful for customer experience. You may find yourself searching for settings since they’re spread around in weird locations. Multiple setups panels, some inconsistent formats– it can seem like the platform is still ironing out the kinks.
If you’re not the type who enjoys excavating around, this may obtain discouraging Become a HighLeveler.
Not the Deepest Training Course or Community Devices
GoHighLevel consists of training course production and membership features, however if you’re trying to find advanced functionality– like social accounts, deep community structure, course dripping, or extensive gamification– specialized platforms like Kajabi, LearnWorlds, or Teachable still hold the side.
For firms focused mainly on programs or membership websites, GHL might really feel a bit basic.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo material designer or instructor, some parts of GoHighLevel could feel like excessive. It actually beams when you’re managing several customers, funnels, and campaigns simultaneously. It’s created B2B greater than B2C.
Diving Into the Core Features– What You’ll Really Use
Funnels and Landing Pages
Building funnels is straightforward but takes a little getting utilized to. You’ll create a sub-account for every customer, after that switch to build their funnels. The drag-and-drop funnel builder is instinctive enough, and there are over 1,000 templates to get you started rapidly.
Wish to customize everything on your own? Not a problem. Snapshots let you duplicate winning funnels to various clients, which saves lots of time.
Incentive: GHL likewise allows you import your ClickFunnels funnels directly if you’re switching over. Smooth step.
Site and Page Builder
The web page builder really feels similar to Elementor for WordPress. You can start from scratch or personalize templates with drag-and-drop simplicity. Sure, it’s not as feature-rich as Elementor– fewer typefaces, computer animations, or history options– but for many clients, it’s sufficient.
Worldwide sections and brand boards aid keep your pages regular across jobs. Plus, the pages tie right into your marketing automation, which suggests your kinds and funnels all talk to each other perfectly.
CRM and Lead Monitoring
The CRM is strong. You obtain visual pipeline sights, lead scoring, division, and automated lead activity. One feature I like is the multi-channel contact choices: SMS, voicemail declines, Facebook Messenger, and email all merge right into an unified sight. Your leads connect nonetheless they desire, and you do not lose track.
Setting up appointments, assigning jobs, and monitoring development is all built-in. The Social Coordinator replaces third-party devices by allowing you schedule and message across systems right from GHL.
Email and Text Marketing
Email campaigns can be complicated and customizable, consisting of triggers, sequences, and follow-ups. You can track clicks and opens up, and automate reactions based on those activities. SMS, on the other hand, is a standout feature– personal, immediate, and highly efficient.
Simply be cautious with your e-mail sends, provided possible deliverability and expense concerns.
Course Development and Products
GoHighLevel sustains numerous web content kinds (video, audio, files) and even lets you import training courses from Kajabi, which is handy. It’s not mosting likely to change specialized platforms if you desire bells and whistles like advanced social features or course trickling, however it’ll finish the job for lots of.
You can offer physical items through GHL, too, although dropshipping isn’t sustained.
Reputation Administration
Getting testimonials is crucial, appropriate? GHL immediately sends review requests after a deal through SMS, e-mail, or QR code, making it easy to build social proof.
You can monitor your evaluations from Google, Facebook, Yext, and much more, all inside your control panel. And also, adverse testimonials can be transmitted independently so you can resolve concerns prior to they struck the general public eye.
Who Should Seriously Take Into Consideration GoHighLevel?
If you’re running a digital marketing company managing multiple customers, or you’re a software program reseller seeking a system to white-label and market, GoHighLevel is a piece of cake. The pricing framework, sub-account administration, and all-in-one devices make your life simpler and assist take full advantage of ROI.
If you’re a solo maker who mainly intends to offer a handful of courses or handle a membership community, you might locate GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Last Ideas– Become a HighLeveler
Truthfully, I such as GoHighLevel’s vision and what it provides. The capability to combine lots of devices into one system is a large performance boost. Unlimited funnels and sub-accounts at $97/month? That’s a swipe for agencies.
However you’ve got to be okay with some UI harsh edges and potential email marketing costs. And if you rely heavily on e-mail deliverability, certainly test before you enter.
Basically, GoHighLevel isn’t ideal. It doesn’t outdo every specialized device available. But it’s close sufficient– and for lots of firms, that benefit and cost savings exceed a few disadvantages.
If you intend to minimize device tiredness, maintain client work under one roofing, and aren’t scared to get your hands dirty with a learning contour, provide GoHighLevel a shot. You might just question how you ever before managed without it.