If you’re running a digital agency or managing multiple customers, you currently know the frustration of handling a dozen different tools just to maintain every little thing running efficiently. One tool for e-mail marketing, another for CRM, after that a different one for funnel building … it’s like rotating plates and wishing none of them crash. Noise acquainted? GoHighLevel Vs Constant Contact…
Well, GoHighLevel promises to put all that turmoil in one neat, convenient area. But is it truly the all-in-one service it declares to be? Let me stroll you through what GoHighLevel is, what it succeeds, where it might flounder, and whether it’s worth your time and money.
What Is GoHighLevel?
Think Of a Swiss Army knife for digital companies– that’s generally GoHighLevel in short. It’s a system developed to unite the tools agencies require to bring in, nurture, and convert leads without hopping between a dozen different apps.
You get everything from client connection monitoring (CRM) to email marketing, workflow automation, landing page and funnel home builders, consultation scheduling, course production, and even online reputation management. The concept? One platform to rule them all so you can quit wasting time and cash on fragmented software program.
Unlike heavyweights like Kajabi or ClickFunnels, which focus heavily on training course creation or sales funnels specifically, GoHighLevel leans into firms and resellers, offering tools that fit the B2B mold better. And its pricing, starting at $97 a month, is noticeably more budget friendly contrasted to those $150+ platforms.
The Great Things– Why You Might In Fact Like GoHighLevel
All-in-One Comfort
You can change numerous memberships with one– CRM, e-mail and SMS marketing, funnel and site building, appointment booking, social networks scheduling, and even credibility administration. For hectic agencies managing multiple customers, this streamlines procedures majorly.
As opposed to logging right into numerous dashboards, every little thing’s in one place, which can make your workflow much less fragmented and much more reliable.
SMS Messaging– Not Your Granny’s Marketing Network
Email is old information. SMS messaging on GHL is two-way, real-time, and far more individual. Your clients’ clients can react straight, which opens a channel for authentic conversations and faster conversions. This is a feature many systems do not focus enough on.
Robust CRM and Workflow Automation
Consider GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and client, tracks their trip, ratings them based upon engagement, and relocates them through your sales funnel automatically. The automation tools right here are strong– you can set up elaborate series to nurture leads or act on abandoned carts without lifting a finger.
Limitless Funnels, Web Sites and Products
Lots of platforms placed restrictions on how many funnels or programs you can develop unless you pay huge bucks. Not GoHighLevel. Beginning at $97/month, you obtain unlimited funnels, internet sites, and products– massive if you’re taking care of numerous customers or campaigns.
Sub-Account Management Made Simple
If you’re an agency, this is gold. You can develop sub-accounts for each and every client, manage their campaigns separately, and still see whatever from your primary control panel. This maintains you organized and makes reporting straightforward.
Integrations and Industry
Required to get in touch with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL supports it. And also, their App Industry offers hundreds of totally free and paid integrations, so you can tailor the system to fit your specific needs.
What’s Not So Excellent?
No platform is excellent, and GoHighLevel does have a couple of quirks you should learn about in the past diving in headfirst.
Email Marketing Costs Can Balloon Quickly
Here’s the catch: while the system’s membership charges appear affordable, their email broadcast pricing can get costly. You’re billed concerning a dime per e-mail sent out. That may seem cheap, but if you have actually obtained 30,000 customers (which isn’t unusual for an agency), that’s $300 a month just on e-mail costs– more than the $297 Unlimited Plan itself.
So if e-mail marketing is a huge part of your strategy, you’ll wish to watch on those numbers or consider incorporating another email carrier.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel relies on Mailgun for sending mass e-mails, however lots of individuals report that their emails end up in spam folders far more usually than when making use of other systems. Lower open rates can kill your campaigns and client trust fund. It’s worth screening prior to making the switch.
UI/UX Feels a Little Bit Clunky
The control panel has a lot taking place, which benefits features however not constantly great for user experience. You might find yourself hunting for settings because they’re spread around in odd locations. Several settings panels, some irregular formats– it can feel like the platform is still settling the kinks.
If you’re not the kind who enjoys digging around, this could obtain discouraging GoHighLevel Vs Constant Contact.
Not the Deepest Training Course or Community Devices
GoHighLevel includes course production and membership features, however if you’re searching for advanced functionality– like social profiles, deep community building, training course leaking, or substantial gamification– specialized systems like Kajabi, LearnWorlds, or Teachable still hold the edge.
For companies concentrated largely on training courses or membership websites, GHL could feel a bit basic.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo web content creator or instructor, some parts of GoHighLevel may seem like excessive. It actually radiates when you’re taking care of multiple customers, funnels, and campaigns simultaneously. It’s produced B2B more than B2C.
Diving Into the Core Features– What You’ll Actually Use
Funnels and Landing Pages
Building funnels is straightforward but takes a little obtaining used to. You’ll produce a sub-account for each customer, then switch to construct their funnels. The drag-and-drop funnel builder is user-friendly enough, and there are over 1,000 templates to obtain you started rapidly.
Want to personalize everything on your own? Not a problem. Snapshots let you clone winning funnels to various clients, which saves loads of time.
Reward: GHL additionally lets you import your ClickFunnels funnels straight if you’re switching. Smooth move.
Site and Page Builder
The web page builder feels comparable to Elementor for WordPress. You can start from scratch or tailor templates with drag-and-drop ease. Certain, it’s not as feature-rich as Elementor– fewer fonts, computer animations, or background options– but also for the majority of customers, it’s more than enough.
Global sections and brand boards assist maintain your pages consistent throughout projects. And also, the pages connect right into your marketing automation, which implies your forms and funnels all speak with each other flawlessly.
CRM and Lead Administration
The CRM is strong. You obtain visual pipeline views, lead racking up, division, and automated lead movement. One feature I like is the multi-channel call choices: SMS, voicemail decreases, Facebook Messenger, and email all combine into an unified view. Your leads interact nevertheless they desire, and you do not shed track.
Setting up consultations, designating jobs, and tracking progress is all integrated. The Social Planner replaces third-party devices by allowing you routine and blog post across platforms right from GHL.
Email and Text Marketing
Email campaigns can be intricate and adjustable, consisting of triggers, series, and follow-ups. You can track clicks and opens up, and automate feedbacks based upon those actions. TEXT, on the other hand, is a standout feature– individual, instant, and very effective.
Just be cautious with your e-mail sends, provided prospective deliverability and cost issues.
Training Course Creation and Products
GoHighLevel supports several content kinds (video, sound, records) and even allows you import courses from Kajabi, which comes in handy. It’s not mosting likely to change specialized systems if you desire bells and whistles like progressed social features or course leaking, however it’ll get the job done for many.
You can sell physical items via GHL, as well, although dropshipping isn’t sustained.
Online reputation Administration
Obtaining testimonials is important, appropriate? GHL instantly sends out testimonial requests after a purchase via text, email, or QR code, making it very easy to construct social evidence.
You can check your reviews from Google, Facebook, Yext, and much more, all inside your dashboard. Plus, unfavorable reviews can be transmitted independently so you can deal with concerns prior to they struck the general public eye.
Who Should Seriously Consider GoHighLevel?
If you’re running a digital marketing firm managing several clients, or you’re a software application reseller trying to find a platform to white-label and resell, GoHighLevel is a no-brainer. The pricing framework, sub-account monitoring, and all-in-one tools make your life less complicated and assist make the most of ROI.
If you’re a solo maker who mainly wishes to market a handful of courses or handle a membership community, you may discover GHL a bit much– or lacking in specialized features contrasted to Kajabi or Teachable.
Final Ideas– GoHighLevel Vs Constant Contact
Truthfully, I like GoHighLevel’s vision and what it supplies. The capacity to combine loads of tools right into one system is a large performance boost. Limitless funnels and sub-accounts at $97/month? That’s a swipe for companies.
However you’ve got to be okay with some UI harsh edges and potential email marketing prices. And if you rely heavily on email deliverability, certainly test prior to you jump in.
In other words, GoHighLevel isn’t excellent. It doesn’t surpass every specialized tool around. However it’s close sufficient– and for lots of firms, that ease and cost financial savings surpass a couple of drawbacks.
If you intend to minimize tool tiredness, keep client work under one roof, and aren’t scared to get your hands unclean with a learning curve, offer GoHighLevel a shot. You might simply ask yourself how you ever took care of without it.