If you’re running a digital company or managing numerous customers, you currently know the frustration of juggling a loads different tools just to maintain everything running smoothly. One device for email marketing, an additional for CRM, then a separate one for funnel structure … it resembles rotating plates and hoping none of them crash. Noise acquainted? GoHighLevel Paulson Thomas…
Well, GoHighLevel promises to place all that disorder in one neat, manageable location. However is it truly the all-in-one service it declares to be? Let me walk you via what GoHighLevel is, what it does well, where it might flounder, and whether it’s worth your money and time.
What Is GoHighLevel?
Imagine a Pocket knife for digital companies– that’s basically GoHighLevel basically. It’s a platform made to unite the tools firms need to bring in, support, and transform leads without jumping in between a lots various apps.
You obtain whatever from consumer relationship monitoring (CRM) to email marketing, workflow automation, landing page and funnel builders, visit scheduling, program development, and even credibility administration. The concept? One platform to rule them all so you can quit wasting time and money on fragmented software.
Unlike big names like Kajabi or ClickFunnels, which concentrate heavily on program creation or sales funnels specifically, GoHighLevel leans into agencies and resellers, offering devices that fit the B2B mold much better. And its pricing, beginning at $97 a month, is significantly extra inexpensive contrasted to those $150+ platforms.
The Excellent Things– Why You May Really Like GoHighLevel
All-in-One Comfort
You can change numerous subscriptions with one– CRM, email and SMS marketing, funnel and website building, visit booking, social media sites scheduling, and even reputation management. For hectic firms handling numerous customers, this improves operations majorly.
Rather than logging right into numerous dashboards, whatever’s in one place, which can make your workflow less fragmented and more efficient.
Text Messaging– Not Your Granny’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and much more individual. Your customers’ clients can react straight, which opens up a channel for authentic discussions and faster conversions. This is a feature lots of platforms don’t concentrate enough on.
Robust CRM and Workflow Automation
Consider GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and customer, tracks their trip, ratings them based upon engagement, and relocates them with your sales funnel automatically. The automation devices right here are strong– you can set up intricate sequences to support leads or act on abandoned carts without lifting a finger.
Unrestricted Funnels, Sites and Products
Many systems put limitations on the number of funnels or programs you can develop unless you pay big bucks. Not GoHighLevel. Beginning at $97/month, you get endless funnels, internet sites, and items– massive if you’re managing several clients or campaigns.
Sub-Account Administration Made Simple
If you’re a firm, this is gold. You can create sub-accounts for each client, manage their campaigns independently, and still see whatever from your major dashboard. This keeps you organized and makes reporting simple.
Integrations and Marketplace
Required to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL sustains it. Plus, their App Market supplies thousands of free and paid integrations, so you can tailor the platform to fit your certain needs.
What’s Not So Excellent?
No platform is excellent, and GoHighLevel does have a few traits you need to learn about before diving in headfirst.
Email Marketing Expenses Can Balloon Rapidly
Below’s the catch: while the platform’s registration fees seem sensible, their email broadcast pricing can get expensive. You’re charged about a cent per email sent out. That might appear affordable, but if you’ve obtained 30,000 clients (which isn’t uncommon for a firm), that’s $300 a month simply on email expenses– more than the $297 Unlimited Plan itself.
So if email marketing is a large part of your strategy, you’ll want to watch on those numbers or take into consideration integrating one more e-mail provider.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel counts on Mailgun for sending mass emails, but several individuals report that their e-mails end up in spam folders much more often than when making use of various other platforms. Lower open prices can eliminate your campaigns and customer trust. It deserves screening prior to making the button.
UI/UX Feels a Little Bit Clunky
The dashboard has a whole lot going on, which is good for features yet not always terrific for customer experience. You may find yourself hunting for settings because they’re scattered around in weird places. Several settings panels, some inconsistent formats– it can seem like the platform is still ironing out the kinks.
If you’re not the kind who takes pleasure in digging around, this might get aggravating GoHighLevel Paulson Thomas.
Not the Deepest Program or Community Tools
GoHighLevel includes program production and membership features, but if you’re trying to find advanced performance– like social profiles, deep community structure, program dripping, or considerable gamification– dedicated systems like Kajabi, LearnWorlds, or Teachable still hold the side.
For agencies concentrated primarily on training courses or membership sites, GHL may feel a little bit standard.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo content creator or train, some parts of GoHighLevel might feel like excessive. It really shines when you’re taking care of multiple customers, funnels, and campaigns simultaneously. It’s made for B2B more than B2C.
Diving Into the Core Features– What You’ll Really Use
Funnels and Landing Pages
Building funnels is straightforward yet takes a little getting used to. You’ll create a sub-account for every client, after that switch over to develop their funnels. The drag-and-drop funnel builder is user-friendly sufficient, and there are over 1,000 templates to obtain you started promptly.
Intend to customize every little thing on your own? No problem. Snapshots let you clone winning funnels to various customers, which saves lots of time.
Perk: GHL also lets you import your ClickFunnels funnels straight if you’re switching over. Smooth relocation.
Internet Site and Web Page Builder
The page builder really feels comparable to Elementor for WordPress. You can start from scratch or personalize templates with drag-and-drop convenience. Certain, it’s not as feature-rich as Elementor– less font styles, animations, or background options– but for the majority of clients, it’s sufficient.
Global sections and brand boards aid maintain your pages consistent throughout tasks. And also, the pages link right into your marketing automation, which means your forms and funnels all talk with each other effortlessly.
CRM and Lead Management
The CRM is strong. You obtain visual pipeline views, lead racking up, segmentation, and automated lead motion. One feature I enjoy is the multi-channel contact alternatives: SMS, voicemail drops, Facebook Messenger, and email all merge into a linked sight. Your leads connect however they want, and you don’t shed track.
Arranging consultations, assigning jobs, and tracking progress is all integrated. The Social Coordinator changes third-party tools by allowing you schedule and blog post across platforms right from GHL.
Email and Text Marketing
Email campaigns can be complex and customizable, including triggers, sequences, and follow-ups. You can track clicks and opens, and automate actions based on those actions. TEXT, on the other hand, is a standout feature– individual, prompt, and very effective.
Just beware with your email sends, provided prospective deliverability and cost issues.
Program Production and Products
GoHighLevel sustains multiple web content kinds (video, sound, files) and even allows you import courses from Kajabi, which is handy. It’s not going to change customized systems if you desire bells and whistles like advanced social features or program dripping, but it’ll do the job for several.
You can offer physical items with GHL, too, although dropshipping isn’t supported.
Reputation Administration
Getting reviews is vital, best? GHL automatically sends review demands after a purchase with SMS, e-mail, or QR code, making it simple to develop social evidence.
You can monitor your reviews from Google, Facebook, Yext, and much more, all inside your control panel. And also, adverse testimonials can be routed privately so you can address issues prior to they hit the public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing firm handling multiple customers, or you’re a software reseller seeking a system to white-label and market, GoHighLevel is a piece of cake. The pricing framework, sub-account monitoring, and all-in-one devices make your life much easier and aid make best use of ROI.
If you’re a solo designer who mostly wants to sell a handful naturally or take care of a subscription community, you might locate GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Last Ideas– GoHighLevel Paulson Thomas
Truthfully, I like GoHighLevel’s vision and what it provides. The ability to combine loads of tools right into one platform is an enormous efficiency boost. Unlimited funnels and sub-accounts at $97/month? That’s a take for agencies.
Yet you have actually reached be okay with some UI rough sides and prospective e-mail marketing expenses. And if you count heavily on e-mail deliverability, definitely test prior to you enter.
In short, GoHighLevel isn’t perfect. It doesn’t outdo every specialized tool around. Yet it’s close enough– and for numerous companies, that benefit and cost financial savings outweigh a couple of disadvantages.
If you want to minimize tool tiredness, maintain customer job under one roofing, and aren’t scared to get your hands dirty with a learning curve, offer GoHighLevel a shot. You may simply ask yourself how you ever before managed without it.