If you’re running a digital company or taking care of numerous clients, you already understand the headache of handling a dozen different tools simply to maintain every little thing running smoothly. One tool for email marketing, an additional for CRM, then a separate one for funnel building … it resembles rotating plates and hoping none of them accident. Sound acquainted? GoHighLevel Email Builder…
Well, GoHighLevel assures to place all that turmoil in one neat, manageable area. But is it actually the all-in-one solution it claims to be? Let me walk you via what GoHighLevel is, what it does well, where it might flounder, and whether it deserves your time and money.
What Is GoHighLevel?
Imagine a Swiss Army knife for digital firms– that’s primarily GoHighLevel basically. It’s a platform made to bring together the devices agencies need to bring in, nurture, and convert leads without jumping in between a dozen various applications.
You obtain whatever from customer partnership management (CRM) to email marketing, workflow automation, landing page and funnel contractors, visit scheduling, program development, and even credibility administration. The idea? One system to rule them all so you can stop wasting time and money on fragmented software.
Unlike heavyweights like Kajabi or ClickFunnels, which focus greatly on course creation or sales funnels specifically, GoHighLevel leans into agencies and resellers, offering devices that fit the B2B mold and mildew better. And its pricing, starting at $97 a month, is noticeably more economical compared to those $150+ platforms.
The Excellent Stuff– Why You May Actually Like GoHighLevel
All-in-One Benefit
You can change numerous subscriptions with one– CRM, email and SMS marketing, funnel and website building, visit booking, social media scheduling, and even track record management. For busy companies taking care of numerous customers, this simplifies operations big time.
Instead of logging right into a number of dashboards, every little thing’s in one place, which can make your workflow much less fragmented and a lot more effective.
SMS Messaging– Not Your Grandma’s Marketing Channel
Email is old information. SMS messaging on GHL is two-way, real-time, and much more personal. Your clients’ clients can react directly, which opens up a network for real discussions and faster conversions. This is a feature numerous platforms do not focus sufficient on.
Durable CRM and Workflow Automation
Think of GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and client, tracks their journey, scores them based on interaction, and moves them through your sales funnel automatically. The automation tools right here are solid– you can set up elaborate series to support leads or follow up on abandoned carts without lifting a finger.
Endless Funnels, Sites and Products
Numerous platforms placed restrictions on how many funnels or programs you can produce unless you pay huge bucks. Not GoHighLevel. Starting at $97/month, you get endless funnels, sites, and items– significant if you’re handling numerous customers or campaigns.
Sub-Account Management Made Simple
If you’re an agency, this is gold. You can create sub-accounts for each and every customer, manage their campaigns separately, and still see every little thing from your main control panel. This maintains you arranged and makes reporting uncomplicated.
Integrations and Marketplace
Required to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. Plus, their Application Market uses numerous complimentary and paid integrations, so you can tailor the platform to fit your specific needs.
What’s Not So Fantastic?
No platform is best, and GoHighLevel does have a couple of quirks you should learn about previously diving in headfirst.
Email Marketing Expenses Can Balloon Rapidly
Here’s the catch: while the platform’s subscription charges appear affordable, their e-mail program pricing can get pricey. You’re charged concerning a cent per e-mail sent out. That might seem affordable, but if you have actually got 30,000 customers (which isn’t uncommon for an agency), that’s $300 a month simply on e-mail costs– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a big part of your approach, you’ll wish to keep an eye on those numbers or take into consideration integrating one more e-mail company.
Email Deliverability Issues
This one’s a dealbreaker for some. GoHighLevel depends on Mailgun for sending bulk emails, however numerous customers report that their e-mails wind up in spam folders much more usually than when utilizing other systems. Reduced open prices can kill your campaigns and customer trust fund. It deserves testing before making the switch.
UI/UX Really Feels a Little Bit Clunky
The control panel has a lot taking place, which benefits features however not constantly wonderful for customer experience. You might find yourself hunting for settings since they’re spread around in strange places. Several setups panels, some irregular layouts– it can seem like the platform is still ironing out the twists.
If you’re not the kind who appreciates digging around, this could obtain irritating GoHighLevel Email Builder.
Not the Deepest Course or Community Devices
GoHighLevel consists of course creation and membership features, however if you’re trying to find advanced functionality– like social accounts, deep community building, course dripping, or substantial gamification– devoted platforms like Kajabi, LearnWorlds, or Teachable still hold the edge.
For agencies focused largely on training courses or subscription sites, GHL could really feel a bit standard.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo material designer or instructor, some parts of GoHighLevel could feel like excessive. It really shines when you’re taking care of multiple customers, funnels, and campaigns at the same time. It’s created B2B greater than B2C.
Diving Into the Core Features– What You’ll In fact Use
Funnels and Landing Pages
Building funnels is straightforward yet takes a little getting used to. You’ll produce a sub-account for each customer, after that switch to build their funnels. The drag-and-drop funnel builder is user-friendly sufficient, and there are over 1,000 templates to get you began quickly.
Intend to tailor everything yourself? No problem. Snapshots let you clone winning funnels to different clients, which saves loads of time.
Bonus offer: GHL additionally allows you import your ClickFunnels funnels directly if you’re switching. Smooth action.
Web Site and Page Builder
The page builder feels similar to Elementor for WordPress. You can go back to square one or tailor templates with drag-and-drop simplicity. Certain, it’s not as feature-rich as Elementor– less font styles, computer animations, or history alternatives– but also for a lot of customers, it’s sufficient.
Worldwide areas and brand boards assist maintain your pages consistent across jobs. And also, the pages connect right into your marketing automation, which indicates your types and funnels all speak with each other flawlessly.
CRM and Lead Administration
The CRM is solid. You obtain visual pipeline views, lead scoring, segmentation, and automated lead motion. One feature I love is the multi-channel call options: SMS, voicemail declines, Facebook Carrier, and email all combine right into a linked sight. Your leads connect however they want, and you do not shed track.
Arranging appointments, appointing jobs, and tracking progression is all integrated. The Social Planner replaces third-party devices by allowing you schedule and article throughout platforms right from GHL.
Email and SMS Marketing
Email campaigns can be complex and adjustable, including triggers, sequences, and follow-ups. You can track clicks and opens, and automate reactions based upon those activities. SMS, on the other hand, is a standout feature– individual, prompt, and highly efficient.
Simply beware with your e-mail sends, provided prospective deliverability and cost issues.
Program Development and Products
GoHighLevel supports numerous content types (video, sound, records) and also allows you import courses from Kajabi, which is handy. It’s not mosting likely to change specific systems if you desire bells and whistles like progressed social features or program trickling, however it’ll get the job done for numerous.
You can offer physical products through GHL, as well, although dropshipping isn’t supported.
Reputation Monitoring
Getting reviews is critical, appropriate? GHL instantly sends evaluation demands after a deal through text, e-mail, or QR code, making it very easy to build social evidence.
You can monitor your evaluations from Google, Facebook, Yext, and more, all inside your dashboard. Plus, unfavorable evaluations can be transmitted privately so you can attend to issues before they hit the public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing firm managing multiple customers, or you’re a software program reseller looking for a system to white-label and re-sell, GoHighLevel is a piece of cake. The pricing framework, sub-account monitoring, and all-in-one devices make your life much easier and assist make best use of ROI.
If you’re a solo creator who mainly wishes to market a handful obviously or handle a membership community, you could locate GHL a bit much– or doing not have in specialized features compared to Kajabi or Teachable.
Final Ideas– GoHighLevel Email Builder
Honestly, I like GoHighLevel’s vision and what it provides. The ability to consolidate lots of devices into one system is a large efficiency boost. Limitless funnels and sub-accounts at $97/month? That’s a steal for agencies.
But you have actually reached be all right with some UI harsh sides and prospective email marketing expenses. And if you depend greatly on e-mail deliverability, absolutely examination before you jump in.
Basically, GoHighLevel isn’t best. It does not outshine every specialized device around. However it’s close sufficient– and for several companies, that ease and expense financial savings surpass a few drawbacks.
If you wish to minimize tool fatigue, maintain client job under one roofing, and aren’t terrified to obtain your hands unclean with a learning contour, give GoHighLevel a shot. You might simply question how you ever before handled without it.