If you’re running a digital firm or handling numerous customers, you already recognize the headache of juggling a lots various devices simply to keep every little thing running efficiently. One device for email marketing, one more for CRM, then a different one for funnel building … it’s like spinning plates and wishing none of them crash. Audio familiar? GoHighLevel Custom Audience…
Well, GoHighLevel promises to place all that chaos in one cool, workable location. Yet is it truly the all-in-one service it asserts to be? Let me stroll you with what GoHighLevel is, what it does well, where it may trip up, and whether it deserves your time and money.
What Is GoHighLevel?
Envision a Pocket knife for digital firms– that’s primarily GoHighLevel essentially. It’s a platform created to combine the devices agencies need to draw in, support, and transform leads without jumping between a loads different apps.
You get whatever from customer relationship monitoring (CRM) to email marketing, workflow automation, landing page and funnel home builders, appointment scheduling, course creation, and even reputation management. The concept? One platform to rule them all so you can stop losing time and cash on fragmented software.
Unlike heavyweights like Kajabi or ClickFunnels, which focus heavily on program development or sales funnels specifically, GoHighLevel leans right into companies and resellers, offering devices that fit the B2B mold better. And its pricing, beginning at $97 a month, is noticeably more economical compared to those $150+ platforms.
The Excellent Things– Why You Might Actually Like GoHighLevel
All-in-One Comfort
You can change several registrations with one– CRM, email and SMS marketing, funnel and web site structure, consultation reservation, social media sites scheduling, and even reputation administration. For active companies taking care of multiple customers, this streamlines operations big time.
As opposed to logging into a number of dashboards, whatever’s in one place, which can make your workflow much less fragmented and a lot more reliable.
Text Messaging– Not Your Grandmother’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and far more individual. Your customers’ customers can respond directly, which opens a channel for authentic conversations and faster conversions. This is a feature lots of systems do not concentrate enough on.
Durable CRM and Workflow Automation
Consider GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and customer, tracks their trip, ratings them based on involvement, and moves them via your sales funnel automatically. The automation tools here are strong– you can set up elaborate series to nurture leads or act on deserted carts without lifting a finger.
Unrestricted Funnels, Internet Sites and Products
Several platforms put limitations on the number of funnels or courses you can produce unless you pay large dollars. Not GoHighLevel. Beginning at $97/month, you get unrestricted funnels, web sites, and products– substantial if you’re handling multiple customers or campaigns.
Sub-Account Management Made Simple
If you’re a company, this is gold. You can create sub-accounts for every client, manage their campaigns separately, and still see every little thing from your main control panel. This keeps you organized and makes reporting straightforward.
Integrations and Industry
Need to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. And also, their Application Industry uses thousands of free and paid integrations, so you can customize the system to fit your particular requirements.
What’s Not So Terrific?
No platform is excellent, and GoHighLevel does have a couple of peculiarities you should understand about in the past diving in headfirst.
Email Marketing Costs Can Balloon Swiftly
Right here’s the catch: while the platform’s subscription charges seem affordable, their e-mail program pricing can get costly. You’re billed concerning a dime per email sent out. That may appear affordable, however if you’ve got 30,000 clients (which isn’t unusual for a firm), that’s $300 a month simply on e-mail prices– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a huge part of your technique, you’ll want to keep an eye on those numbers or consider incorporating an additional email service provider.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel relies on Mailgun for sending bulk e-mails, but several users report that their e-mails wind up in spam folders even more often than when using other platforms. Reduced open prices can eliminate your campaigns and client depend on. It deserves testing before making the switch.
UI/UX Feels a Little Bit Clunky
The dashboard has a lot taking place, which is good for features yet not always terrific for individual experience. You might find yourself searching for setups because they’re scattered around in odd areas. Numerous settings panels, some inconsistent formats– it can feel like the platform is still straightening out the kinks.
If you’re not the type who enjoys excavating around, this may get aggravating GoHighLevel Custom Audience.
Not the Deepest Course or Community Devices
GoHighLevel includes training course production and membership features, but if you’re trying to find sophisticated functionality– like social profiles, deep community building, program leaking, or extensive gamification– devoted platforms like Kajabi, LearnWorlds, or Teachable still hold the side.
For companies focused mainly on programs or subscription sites, GHL might feel a bit fundamental.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo material maker or instructor, some parts of GoHighLevel might seem like excessive. It truly shines when you’re taking care of multiple clients, funnels, and campaigns simultaneously. It’s created B2B greater than B2C.
Diving Into the Core Features– What You’ll Actually Utilize
Funnels and Landing Pages
Building funnels is straightforward but takes a little obtaining made use of to. You’ll produce a sub-account for each client, after that switch to construct their funnels. The drag-and-drop funnel builder is intuitive sufficient, and there are over 1,000 templates to obtain you started promptly.
Intend to tailor every little thing yourself? No problem. Snapshots let you clone winning funnels to various clients, which conserves lots of time.
Bonus offer: GHL also allows you import your ClickFunnels funnels straight if you’re switching. Smooth step.
Website and Web Page Builder
The web page builder feels comparable to Elementor for WordPress. You can go back to square one or customize templates with drag-and-drop ease. Certain, it’s not as feature-rich as Elementor– less fonts, animations, or background choices– but for the majority of customers, it’s more than enough.
Global areas and brand boards assist keep your pages constant throughout tasks. And also, the pages connect right into your marketing automation, which suggests your forms and funnels all speak with each other perfectly.
CRM and Lead Monitoring
The CRM is strong. You get aesthetic pipeline views, lead racking up, division, and automated lead movement. One feature I enjoy is the multi-channel contact alternatives: SMS, voicemail drops, Facebook Messenger, and email all combine into a merged sight. Your leads interact nevertheless they want, and you do not shed track.
Scheduling appointments, designating tasks, and monitoring development is all integrated. The Social Organizer changes third-party devices by allowing you routine and post throughout systems right from GHL.
Email and SMS Marketing
Email campaigns can be complex and adjustable, including triggers, sequences, and follow-ups. You can track clicks and opens up, and automate actions based on those activities. TEXT, on the other hand, is a standout feature– individual, prompt, and extremely effective.
Simply be cautious with your email sends out, given possible deliverability and price concerns.
Training Course Development and Products
GoHighLevel sustains several content kinds (video, sound, documents) and also lets you import courses from Kajabi, which is handy. It’s not mosting likely to change specialized platforms if you want bells and whistles like progressed social features or program leaking, but it’ll finish the job for lots of.
You can offer physical items through GHL, as well, although dropshipping isn’t supported.
Track record Management
Obtaining testimonials is vital, best? GHL instantly sends testimonial requests after a deal with SMS, email, or QR code, making it very easy to develop social evidence.
You can monitor your testimonials from Google, Facebook, Yext, and extra, all inside your control panel. And also, adverse evaluations can be routed independently so you can deal with issues before they hit the general public eye.
Who Should Seriously Consider GoHighLevel?
If you’re running a digital marketing firm handling several customers, or you’re a software application reseller looking for a platform to white-label and resell, GoHighLevel is a piece of cake. The pricing framework, sub-account management, and all-in-one tools make your life less complicated and aid make the most of ROI.
If you’re a solo developer who mostly wants to offer a handful obviously or manage a membership community, you could discover GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Final Ideas– GoHighLevel Custom Audience
Honestly, I like GoHighLevel’s vision and what it supplies. The capability to settle dozens of tools right into one system is a substantial efficiency boost. Unlimited funnels and sub-accounts at $97/month? That’s a swipe for firms.
Yet you have actually reached be all right with some UI harsh sides and potential e-mail marketing prices. And if you rely greatly on e-mail deliverability, definitely examination before you jump in.
Simply put, GoHighLevel isn’t best. It doesn’t outdo every specialized device available. But it’s close enough– and for numerous firms, that ease and expense financial savings outweigh a couple of downsides.
If you wish to reduce tool fatigue, keep customer work under one roofing, and aren’t afraid to get your hands dirty with a learning contour, offer GoHighLevel a shot. You could just question just how you ever handled without it.