If you’re running a digital agency or managing numerous customers, you already recognize the migraine of handling a lots various tools just to keep everything running efficiently. One tool for e-mail marketing, one more for CRM, then a separate one for funnel structure … it’s like rotating plates and really hoping none of them collision. Sound acquainted? GoHighLevel Automations…
Well, GoHighLevel guarantees to place all that chaos in one neat, convenient area. But is it really the all-in-one solution it claims to be? Let me stroll you through what GoHighLevel is, what it does well, where it might trip up, and whether it’s worth your money and time.
What Is GoHighLevel?
Think Of a Pocket knife for digital agencies– that’s primarily GoHighLevel essentially. It’s a platform developed to unite the devices firms require to attract, support, and convert leads without hopping in between a dozen various apps.
You obtain whatever from customer relationship monitoring (CRM) to email marketing, workflow automation, landing page and funnel building contractors, visit organizing, training course production, and even track record management. The concept? One system to rule them all so you can stop wasting time and cash on fragmented software application.
Unlike heavyweights like Kajabi or ClickFunnels, which concentrate greatly on training course production or sales funnels specifically, GoHighLevel leans into firms and resellers, offering tools that fit the B2B mold and mildew much better. And its pricing, starting at $97 a month, is visibly more cost effective contrasted to those $150+ systems.
The Excellent Things– Why You Might Really Like GoHighLevel
All-in-One Comfort
You can replace multiple subscriptions with one– CRM, email and SMS marketing, funnel and site structure, appointment reservation, social media sites organizing, and even credibility administration. For hectic agencies taking care of numerous clients, this enhances procedures majorly.
Instead of logging right into several dashboards, everything’s in one place, which can make your workflow much less fragmented and extra efficient.
Text Messaging– Not Your Grandma’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and much more personal. Your customers’ consumers can react straight, which opens up a network for real discussions and faster conversions. This is a feature lots of systems don’t focus enough on.
Robust CRM and Workflow Automation
Think about GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and customer, tracks their trip, ratings them based on engagement, and moves them via your sales funnel immediately. The automation tools below are solid– you can establish complex series to nurture leads or follow up on abandoned carts without lifting a finger.
Unrestricted Funnels, Websites and Products
Lots of platforms put restrictions on how many funnels or courses you can develop unless you pay large bucks. Not GoHighLevel. Starting at $97/month, you get unlimited funnels, web sites, and products– substantial if you’re taking care of multiple customers or campaigns.
Sub-Account Administration Made Simple
If you’re a company, this is gold. You can create sub-accounts for each customer, manage their campaigns independently, and still see whatever from your major control panel. This keeps you organized and makes reporting simple.
Integrations and Marketplace
Need to connect with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL supports it. And also, their Application Market provides numerous complimentary and paid integrations, so you can customize the platform to fit your specific requirements.
What’s Not So Fantastic?
No platform is excellent, and GoHighLevel does have a couple of traits you need to understand about before diving in headfirst.
Email Marketing Prices Can Balloon Promptly
Right here’s the catch: while the platform’s membership fees appear practical, their e-mail broadcast pricing can get expensive. You’re charged about a dime per e-mail sent out. That might seem affordable, but if you’ve obtained 30,000 customers (which isn’t unusual for a company), that’s $300 a month simply on email prices– more than the $297 Unlimited Plan itself.
So if email marketing is a huge part of your approach, you’ll intend to keep an eye on those numbers or think about integrating another email provider.
Email Deliverability Issues
This one’s a dealbreaker for some. GoHighLevel relies upon Mailgun for sending mass e-mails, yet many customers report that their e-mails wind up in spam folders even more often than when utilizing other systems. Reduced open prices can eliminate your campaigns and customer count on. It’s worth screening prior to making the button.
UI/UX Really Feels a Little Bit Clunky
The control panel has a great deal taking place, which benefits features however not constantly fantastic for user experience. You may find yourself hunting for settings because they’re spread around in odd areas. Numerous settings panels, some inconsistent designs– it can seem like the platform is still resolving the kinks.
If you’re not the kind who appreciates digging around, this may get irritating GoHighLevel Automations.
Not the Inmost Training Course or Community Tools
GoHighLevel includes training course production and subscription features, yet if you’re trying to find innovative performance– like social accounts, deep community building, program leaking, or comprehensive gamification– dedicated systems like Kajabi, LearnWorlds, or Teachable still hold the edge.
For firms focused largely on programs or membership sites, GHL might feel a bit fundamental.
Best for Agencies and Resellers, Not Solo Developers
If you’re a solo material designer or instructor, some parts of GoHighLevel may seem like excessive. It actually beams when you’re taking care of numerous customers, funnels, and campaigns simultaneously. It’s made for B2B more than B2C.
Diving Into the Core Features– What You’ll Actually Utilize
Funnels and Landing Pages
Building funnels is straightforward however takes a little obtaining utilized to. You’ll create a sub-account for each and every customer, then switch over to develop their funnels. The drag-and-drop funnel builder is instinctive sufficient, and there are over 1,000 templates to obtain you started quickly.
Wish to tailor whatever on your own? Not a problem. Snapshots let you duplicate winning funnels to various clients, which saves tons of time.
Bonus: GHL also lets you import your ClickFunnels funnels directly if you’re switching over. Smooth move.
Internet Site and Page Builder
The page builder really feels similar to Elementor for WordPress. You can start from scratch or customize templates with drag-and-drop ease. Sure, it’s not as feature-rich as Elementor– fewer fonts, animations, or history options– however, for the majority of clients, it’s ample.
Global sections and brand name boards help maintain your pages consistent throughout jobs. Plus, the pages connect right into your marketing automation, which means your kinds and funnels all talk to each other effortlessly.
CRM and Lead Management
The CRM is solid. You obtain visual pipeline sights, lead scoring, division, and automated lead movement. One feature I enjoy is the multi-channel call alternatives: SMS, voicemail declines, Facebook Carrier, and email all merge into a merged view. Your leads interact nonetheless they desire, and you do not shed track.
Scheduling visits, designating tasks, and monitoring progress is all integrated. The Social Planner replaces third-party devices by allowing you schedule and message across platforms right from GHL.
Email and SMS Marketing
Email campaigns can be complex and customizable, consisting of triggers, sequences, and follow-ups. You can track clicks and opens up, and automate actions based on those activities. SMS, on the other hand, is a standout feature– personal, immediate, and highly reliable.
Simply beware with your email sends out, offered prospective deliverability and price problems.
Program Creation and Products
GoHighLevel sustains several content types (video, sound, records) and even lets you import training courses from Kajabi, which comes in handy. It’s not mosting likely to replace customized systems if you desire bells and whistles like advanced social features or program trickling, yet it’ll finish the job for many.
You can sell physical products through GHL, also, although dropshipping isn’t supported.
Track record Management
Getting evaluations is crucial, appropriate? GHL instantly sends out evaluation requests after a transaction through text, email, or QR code, making it simple to develop social evidence.
You can check your reviews from Google, Facebook, Yext, and much more, all inside your dashboard. Plus, negative testimonials can be transmitted privately so you can attend to issues prior to they hit the public eye.
Who Should Seriously Take Into Consideration GoHighLevel?
If you’re running a digital marketing firm handling numerous customers, or you’re a software program reseller looking for a system to white-label and resell, GoHighLevel is a no-brainer. The pricing structure, sub-account administration, and all-in-one devices make your life simpler and aid make best use of ROI.
If you’re a solo maker who primarily wishes to sell a handful of courses or take care of a subscription community, you could locate GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Last Thoughts– GoHighLevel Automations
Truthfully, I like GoHighLevel’s vision and what it supplies. The capability to consolidate lots of devices right into one system is a large efficiency boost. Unlimited funnels and sub-accounts at $97/month? That’s a swipe for firms.
However you’ve reached be okay with some UI harsh edges and prospective email marketing prices. And if you depend greatly on email deliverability, most definitely examination prior to you jump in.
Basically, GoHighLevel isn’t excellent. It doesn’t surpass every specialized device available. But it’s close enough– and for many agencies, that convenience and expense financial savings outweigh a couple of disadvantages.
If you intend to reduce device fatigue, maintain client job under one roof, and aren’t scared to get your hands filthy with a learning contour, offer GoHighLevel a shot. You may simply question just how you ever before handled without it.