If you’re running a digital agency or managing multiple customers, you already know the frustration of juggling a loads different tools simply to keep whatever running efficiently. One tool for e-mail marketing, an additional for CRM, after that a different one for funnel structure … it resembles spinning plates and wishing none of them crash. Noise familiar? GoHighLevel Affirm…
Well, GoHighLevel promises to place all that disorder in one cool, workable area. Yet is it really the all-in-one solution it declares to be? Let me stroll you via what GoHighLevel is, what it does well, where it might flounder, and whether it’s worth your money and time.
What Is GoHighLevel?
Picture a Pocket knife for digital agencies– that’s primarily GoHighLevel in short. It’s a platform made to unite the tools firms need to draw in, support, and transform leads without jumping between a dozen different apps.
You get whatever from customer relationship administration (CRM) to email marketing, workflow automation, landing page and funnel home builders, visit organizing, training course production, and even track record management. The concept? One system to rule them all so you can quit losing time and cash on fragmented software application.
Unlike heavyweights like Kajabi or ClickFunnels, which concentrate greatly on program creation or sales funnels respectively, GoHighLevel leans right into firms and resellers, offering devices that fit the B2B mold and mildew better. And its pricing, beginning at $97 a month, is noticeably more affordable compared to those $150+ platforms.
The Great Things– Why You Might Really Like GoHighLevel
All-in-One Convenience
You can change several registrations with one– CRM, e-mail and SMS marketing, funnel and internet site structure, visit booking, social media scheduling, and even credibility management. For hectic agencies managing several customers, this improves operations big time.
Rather than logging into a number of dashboards, every little thing’s in one place, which can make your workflow much less fragmented and more effective.
Text Messaging– Not Your Grandmother’s Marketing Channel
Email is old news. SMS messaging on GHL is two-way, real-time, and far more individual. Your customers’ consumers can react directly, which opens a channel for real conversations and faster conversions. This is a feature many platforms don’t focus enough on.
Durable CRM and Workflow Automation
Consider GoHighLevel’s CRM as your digital aide that keeps tabs on every lead and client, tracks their journey, scores them based upon involvement, and relocates them with your sales funnel instantly. The automation tools right here are strong– you can establish intricate series to nurture leads or act on abandoned carts without lifting a finger.
Unlimited Funnels, Websites and Products
Numerous platforms placed limits on how many funnels or programs you can develop unless you pay huge bucks. Not GoHighLevel. Beginning at $97/month, you obtain endless funnels, sites, and products– huge if you’re managing multiple clients or campaigns.
Sub-Account Administration Made Simple
If you’re an agency, this is gold. You can create sub-accounts for each and every client, handle their campaigns independently, and still see every little thing from your primary control panel. This maintains you arranged and makes reporting straightforward.
Integrations and Market
Need to connect with Zapier, QuickBooks, Google Schedule, WhatsApp or Twilio? GHL supports it. And also, their App Industry supplies numerous cost-free and paid integrations, so you can customize the platform to fit your details demands.
What’s Not So Wonderful?
No system is best, and GoHighLevel does have a few peculiarities you must understand about in the past diving in headfirst.
Email Marketing Prices Can Balloon Swiftly
Here’s the catch: while the system’s membership costs appear affordable, their email broadcast pricing can obtain expensive. You’re billed regarding a penny per e-mail sent out. That may seem inexpensive, but if you have actually obtained 30,000 subscribers (which isn’t uncommon for an agency), that’s $300 a month simply on e-mail costs– greater than the $297 Unlimited Plan itself.
So if email marketing is a huge part of your technique, you’ll want to keep an eye on those numbers or take into consideration integrating one more email supplier.
Email Deliverability Issues
This set’s a dealbreaker for some. GoHighLevel counts on Mailgun for sending out mass e-mails, however many customers report that their emails end up in spam folders even more frequently than when utilizing other systems. Reduced open rates can kill your campaigns and client depend on. It’s worth screening before making the switch.
UI/UX Really Feels a Bit Clunky
The dashboard has a great deal taking place, which benefits features yet not always wonderful for customer experience. You might find yourself hunting for settings because they’re scattered around in weird places. Several settings panels, some inconsistent designs– it can seem like the system is still straightening out the kinks.
If you’re not the kind who delights in excavating around, this might get aggravating GoHighLevel Affirm.
Not the Inmost Course or Community Devices
GoHighLevel includes course production and membership features, however if you’re searching for innovative capability– like social profiles, deep community building, training course leaking, or considerable gamification– specialized platforms like Kajabi, LearnWorlds, or Teachable still hold the side.
For agencies concentrated largely on courses or subscription sites, GHL may feel a bit fundamental.
Best for Agencies and Resellers, Not Solo Makers
If you’re a solo web content designer or instructor, some parts of GoHighLevel might feel like overkill. It actually shines when you’re managing numerous customers, funnels, and campaigns simultaneously. It’s produced B2B more than B2C.
Diving Into the Core Features– What You’ll In fact Utilize
Funnels and Landing Pages
Structure funnels is straightforward yet takes a little getting utilized to. You’ll create a sub-account for every client, then switch to construct their funnels. The drag-and-drop funnel builder is instinctive sufficient, and there are over 1,000 templates to get you started promptly.
Intend to tailor whatever on your own? No problem. Snapshots let you duplicate winning funnels to different clients, which saves lots of time.
Benefit: GHL likewise allows you import your ClickFunnels funnels straight if you’re switching over. Smooth move.
Website and Page Builder
The page builder feels similar to Elementor for WordPress. You can start from scratch or customize templates with drag-and-drop simplicity. Certain, it’s not as feature-rich as Elementor– less fonts, computer animations, or background options– but for the majority of customers, it’s ample.
International sections and brand boards assist keep your pages constant across tasks. Plus, the pages tie right into your marketing automation, which means your forms and funnels all talk with each other perfectly.
CRM and Lead Monitoring
The CRM is strong. You get visual pipeline views, lead scoring, segmentation, and automated lead activity. One feature I like is the multi-channel call alternatives: SMS, voicemail declines, Facebook Messenger, and email all combine right into an unified sight. Your leads connect nonetheless they want, and you don’t lose track.
Scheduling appointments, designating jobs, and monitoring development is all built-in. The Social Coordinator changes third-party devices by letting you timetable and article across systems right from GHL.
Email and Text Marketing
Email campaigns can be intricate and personalized, consisting of triggers, series, and follow-ups. You can track clicks and opens up, and automate feedbacks based upon those actions. TEXT, on the other hand, is a standout feature– personal, immediate, and highly effective.
Simply beware with your email sends, offered prospective deliverability and expense issues.
Course Creation and Products
GoHighLevel sustains numerous content types (video, sound, files) and even lets you import courses from Kajabi, which is handy. It’s not mosting likely to replace specific platforms if you desire bells and whistles like progressed social features or course trickling, however it’ll get the job done for several.
You can offer physical products through GHL, also, although dropshipping isn’t supported.
Credibility Administration
Getting testimonials is essential, best? GHL immediately sends evaluation demands after a deal with SMS, email, or QR code, making it very easy to build social evidence.
You can monitor your testimonials from Google, Facebook, Yext, and extra, all inside your control panel. And also, unfavorable evaluations can be directed independently so you can resolve concerns prior to they struck the general public eye.
Who Should Seriously Think About GoHighLevel?
If you’re running a digital marketing agency juggling several customers, or you’re a software reseller looking for a platform to white-label and re-sell, GoHighLevel is a no-brainer. The pricing framework, sub-account administration, and all-in-one devices make your life much easier and assist maximize ROI.
If you’re a solo developer who mostly wishes to sell a handful naturally or take care of a subscription community, you could discover GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Final Thoughts– GoHighLevel Affirm
Honestly, I such as GoHighLevel’s vision and what it supplies. The capability to combine dozens of devices right into one platform is a large productivity boost. Unlimited funnels and sub-accounts at $97/month? That’s a steal for agencies.
But you have actually got to be fine with some UI harsh sides and possible email marketing prices. And if you count heavily on email deliverability, most definitely test before you enter.
In other words, GoHighLevel isn’t excellent. It does not outshine every specialized tool out there. However it’s close enough– and for lots of agencies, that benefit and expense financial savings outweigh a few disadvantages.
If you wish to reduce device tiredness, keep client work under one roofing, and aren’t afraid to get your hands unclean with a learning curve, provide GoHighLevel a shot. You could just wonder exactly how you ever before managed without it.