If you’re running a digital agency or handling several customers, you already know the frustration of handling a dozen different tools simply to maintain whatever running efficiently. One tool for e-mail marketing, an additional for CRM, after that a separate one for funnel structure … it’s like rotating plates and wishing none of them crash. Sound acquainted? Who Owns GoHighLevel…
Well, GoHighLevel assures to put all that disorder in one cool, workable place. But is it truly the all-in-one solution it claims to be? Let me stroll you with what GoHighLevel is, what it succeeds, where it could flounder, and whether it’s worth your time and money.
What Is GoHighLevel?
Envision a Swiss Army knife for digital companies– that’s basically GoHighLevel in short. It’s a platform created to combine the devices agencies require to draw in, nurture, and transform leads without jumping in between a lots different applications.
You obtain whatever from customer connection management (CRM) to email marketing, workflow automation, landing page and funnel contractors, visit organizing, training course development, and even track record monitoring. The concept? One platform to rule them all so you can quit wasting time and cash on fragmented software.
Unlike big names like Kajabi or ClickFunnels, which focus heavily on course production or sales funnels respectively, GoHighLevel leans into agencies and resellers, offering devices that fit the B2B mold and mildew much better. And its pricing, starting at $97 a month, is visibly more budget-friendly contrasted to those $150+ platforms.
The Great Stuff– Why You May In Fact Like GoHighLevel
All-in-One Ease
You can replace several subscriptions with one– CRM, email and SMS marketing, funnel and internet site structure, consultation booking, social media organizing, and even reputation monitoring. For hectic agencies taking care of numerous clients, this improves procedures big time.
As opposed to logging right into numerous control panels, everything’s in one area, which can make your workflow less fragmented and a lot more effective.
SMS Messaging– Not Your Grandmother’s Marketing Network
Email is old news. SMS messaging on GHL is two-way, real-time, and far more personal. Your clients’ customers can respond straight, which opens a network for genuine discussions and faster conversions. This is a feature several systems do not concentrate sufficient on.
Durable CRM and Workflow Automation
Think about GoHighLevel’s CRM as your digital assistant that keeps tabs on every lead and customer, tracks their journey, ratings them based upon engagement, and relocates them via your sales funnel automatically. The automation tools here are strong– you can establish complex sequences to nurture leads or follow up on deserted carts without lifting a finger.
Endless Funnels, Websites and Products
Numerous systems placed restrictions on the amount of funnels or programs you can produce unless you pay large bucks. Not GoHighLevel. Beginning at $97/month, you get unrestricted funnels, internet sites, and products– substantial if you’re taking care of numerous clients or campaigns.
Sub-Account Management Made Simple
If you’re a company, this is gold. You can produce sub-accounts for each and every client, manage their campaigns separately, and still see everything from your main control panel. This maintains you arranged and makes reporting straightforward.
Integrations and Market
Required to connect with Zapier, QuickBooks, Google Calendar, WhatsApp or Twilio? GHL sustains it. Plus, their App Marketplace uses numerous free and paid integrations, so you can tailor the system to fit your details demands.
What’s Not So Fantastic?
No system is best, and GoHighLevel does have a few peculiarities you ought to learn about before diving in headfirst.
Email Marketing Prices Can Balloon Promptly
Below’s the catch: while the system’s registration costs seem sensible, their e-mail program pricing can obtain costly. You’re billed about a penny per e-mail sent out. That might appear affordable, however if you have actually obtained 30,000 clients (which isn’t unusual for an agency), that’s $300 a month simply on e-mail costs– greater than the $297 Unlimited Plan itself.
So if e-mail marketing is a big part of your technique, you’ll wish to keep an eye on those numbers or consider integrating another email service provider.
Email Deliverability Issues
This’s a dealbreaker for some. GoHighLevel relies on Mailgun for sending mass emails, however many customers report that their e-mails end up in spam folders much more frequently than when utilizing other systems. Reduced open rates can eliminate your campaigns and client trust. It’s worth testing before making the switch.
UI/UX Feels a Bit Clunky
The dashboard has a lot taking place, which is good for features yet not constantly excellent for customer experience. You might find yourself hunting for settings because they’re scattered around in odd locations. Multiple setups panels, some inconsistent formats– it can seem like the system is still ironing out the kinks.
If you’re not the kind who delights in excavating around, this may get discouraging Who Owns GoHighLevel.
Not the Deepest Program or Community Tools
GoHighLevel consists of training course production and membership features, but if you’re searching for advanced performance– like social profiles, deep community structure, course trickling, or substantial gamification– committed systems like Kajabi, LearnWorlds, or Teachable still hold the edge.
For firms focused mainly on courses or membership sites, GHL might feel a little bit standard.
Best for Agencies and Resellers, Not Solo Designers
If you’re a solo content creator or coach, some parts of GoHighLevel might feel like excessive. It actually beams when you’re taking care of multiple customers, funnels, and campaigns at the same time. It’s created B2B greater than B2C.
Diving Into the Core Features– What You’ll Really Make Use of
Funnels and Landing Pages
Structure funnels is straightforward however takes a little obtaining utilized to. You’ll produce a sub-account for each and every client, then switch over to develop their funnels. The drag-and-drop funnel builder is instinctive sufficient, and there are over 1,000 templates to get you began swiftly.
Wish to tailor everything on your own? Not a problem. Snapshots let you clone winning funnels to different customers, which saves loads of time.
Incentive: GHL also allows you import your ClickFunnels funnels directly if you’re switching over. Smooth relocation.
Web Site and Page Builder
The page builder feels comparable to Elementor for WordPress. You can start from scratch or customize templates with drag-and-drop simplicity. Certain, it’s not as feature-rich as Elementor– less typefaces, computer animations, or background options– but also for many customers, it’s more than enough.
Worldwide sections and brand name boards aid maintain your pages regular across projects. Plus, the web pages connect right into your marketing automation, which implies your kinds and funnels all talk to each other perfectly.
CRM and Lead Administration
The CRM is solid. You get visual pipeline views, lead racking up, segmentation, and automated lead movement. One feature I enjoy is the multi-channel get in touch with choices: SMS, voicemail declines, Facebook Messenger, and email all merge right into a linked view. Your leads communicate nevertheless they desire, and you do not lose track.
Scheduling appointments, appointing tasks, and monitoring progression is all integrated. The Social Planner changes third-party tools by allowing you timetable and blog post across platforms right from GHL.
Email and Text Marketing
Email campaigns can be complicated and personalized, including triggers, series, and follow-ups. You can track clicks and opens, and automate responses based on those activities. TEXT, on the other hand, is a standout feature– individual, prompt, and extremely efficient.
Simply be cautious with your email sends out, given possible deliverability and cost problems.
Program Creation and Products
GoHighLevel sustains multiple web content types (video, audio, papers) and also lets you import courses from Kajabi, which comes in handy. It’s not mosting likely to replace specialized platforms if you desire bells and whistles like advanced social features or course dripping, yet it’ll finish the job for numerous.
You can offer physical items through GHL, also, although dropshipping isn’t sustained.
Online reputation Management
Obtaining evaluations is vital, best? GHL immediately sends out review demands after a deal through SMS, email, or QR code, making it very easy to build social evidence.
You can check your testimonials from Google, Facebook, Yext, and a lot more, all inside your dashboard. Plus, unfavorable reviews can be routed privately so you can attend to issues before they struck the public eye.
Who Should Seriously Take Into Consideration GoHighLevel?
If you’re running a digital marketing agency juggling multiple customers, or you’re a software reseller searching for a platform to white-label and market, GoHighLevel is a no-brainer. The pricing structure, sub-account administration, and all-in-one devices make your life much easier and help make best use of ROI.
If you’re a solo maker who primarily wants to sell a handful naturally or handle a membership community, you could discover GHL a bit much– or lacking in specialized features compared to Kajabi or Teachable.
Last Thoughts– Who Owns GoHighLevel
Truthfully, I like GoHighLevel’s vision and what it supplies. The capability to combine dozens of tools right into one system is a huge efficiency boost. Limitless funnels and sub-accounts at $97/month? That’s a swipe for agencies.
However you have actually reached be alright with some UI harsh edges and possible e-mail marketing prices. And if you rely greatly on e-mail deliverability, certainly examination prior to you jump in.
Basically, GoHighLevel isn’t excellent. It doesn’t surpass every specialized device out there. However it’s close enough– and for numerous companies, that ease and price financial savings outweigh a couple of downsides.
If you wish to reduce tool exhaustion, keep client job under one roof, and aren’t terrified to obtain your hands dirty with a learning curve, give GoHighLevel a shot. You might simply ask yourself exactly how you ever handled without it.